Advertising Information


Advertising Information

Joint Ventures Increase Profits Quickly


A joint venture is when two or more businesses join together to work on a project for a set period of time. Doing joint ventures with other businesses can increase your chances of beating your competition, increase your sales and increase your profits quickly.

Hit Them With Benefits


More about advertising from BIG Mike McDanielIt makes no difference what media you use to advertise, the rules are the same. Benefits, benefits, benefits.

Ads Dont Sell - People Do !


More about advertising by BIG Mike McDanielAdvertising is not a substitute for good sales technique and superb customer service. Inserting an ad in a handy newspaper to call attention to a line of goods will not sell those goods unless you can back it up with intelligent, well directed sales efforts in the store.

Testimonials Convert Prospects Into Buyers


Big businesses get instant credibility with their well-known company name or brand name. But small companies have to create their own credibility.

How You Measure Yourself Is How You Motivate Yourself


One of the keys to strong positive mental attitude is what you compare your personal performance to. Do you compare your sales results to the top producer in your industry? Do you compare your basketball playing ability to Michael Jordan? Do you compare your last presentation to a speech delivered by Ronald Reagan or JFK? Or do you compare your results today, to those you had yesterday? Sports, sales, and the media teach us to compare our success against that of others, living or dead.

Ten Secrets for Getting FREE Advertising


The opportunities for getting free advertising for yourproduct or services are only limited by your imagination andenergy. There are so many proven ways to promote withoutcost it's truly mind-boggling! Here are ten proven methods.

Choosing a Print Mail Dealer


"Print & Mail is a type of service that is popular among small mail order operators. It is an inexpensive way to get your ad material printed and mailed to people.

Secrets to Get Free Advertising


The opportunities to get free advertising for your product or services are limited only by your own imagination and energies. There are so many proven ways of promoting your objectives without cost that it literally boggles the mind just to think of listing them.

The Inside Secrets Of Free Publicity For Your Business


Product publicity is the "secret pathway" to business success everyone wants. In simple terms, product publicity is a kind of advertising that costs you nothing, yet brings in the orders for you.

The $500.00 A Month Plan


One way to make extra money or start a business of your own is by placing advertising which will pay a good profit. Selling printed information by mail can br financially rewarding.

Where To Call For Free Advertising And Free Business Advice


Believe it or not, there are plenty of opportunities out there for you to get your written materials free of charge, for free advertising space, and free business advice. For free advertising space, many publications will write an article about you or your product if you purchase advertising space with them.

The Motivational Triggers That Make People Buy


In order to sell more products and service, you need master customers' mind. Put youself into customers' shoes and think what customers want.

Why Radio Advertising Could Be The Best Thing You Ever Did For Your Business


In the marketing world, radio has earned the reputation of being the odd step-cousin. You know the one.

Unlock The Power Of Online Groups


Yahoo Groups: I see countless marketers on shoestring budges turn to traffic exchanges for free traffic. If they would spend the time creating online groups rather than clicking for traffic they would see much more quality traffic.

Advertainment is Sneaking Into Music, Movies, TV and More


The very name "advertainment" sends thrilling vibrations up the spine of anyone with marketing in their blood or communication in their genes. And it produces a strong shiver of disgust from many of my colleagues in the music industry.

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EFF

We're in the Uncanny Valley of Targeted Advertising
EFF
Mark Zuckerberg, Facebook's founder and CEO, thinks people want targeted advertising. The “overwhelming feedback,” he said multiple times during his congressional testimony, was that people want to see “good and relevant” ads. Why then are so many ...
Facebook's rep has taken a hit from the Cambridge Analytica scandal — but its ad business hasn'tBusiness Insider

all 242 news articles »


Forbes

Alphabet's Strength In Core Advertising To Continue To Drive Revenues, Profits
Forbes
Alphabet is scheduled to announce its Q1 earnings on Monday, April 23. The company has reported strong growth in revenues in recent years, driven by Google's core search advertisement business. Advertising on Google's own platforms, or Google ...

and more »


Bloomberg

P&G Ends its YouTube Advertising Boycott, But With a Catch
Bloomberg
Google gave marketers more control over where and how they run ads on YouTube. In January, it introduced a sweeping set of changes, including a pledge to manually review every ad in Google Preferred, a pricier collection of more popular videos. P&G ...
P&G resumes advertising on YouTube after 1-year pauseCincinnati Business Courier
Exclusive: YouTube ran ads from hundreds of brands on extremist channelsCNNMoney
There may be a surprise winner in YouTube's latest advertising mess: YouTubeBusiness Insider
YouTube Creator Blog -MarketWatch
all 50 news articles »


Wall Street Journal

Ford to Seek Bids for Parts of Advertising Business, Dealing Blow to WPP
Wall Street Journal
“We are going to place some portions of our advertising business up for bid with other agencies, including WPP, beginning in the coming weeks. No decisions have been made.” “We value the talented and creative women and men at WPP,” the spokesman added ...
Ford Motor to review some WPP-held advertising businessSeeking Alpha
WPP's Newly Minted Co-COO Rejects Demands for Break-Up of Advertising GiantNasdaq

all 79 news articles »


RadioFreeEurope/RadioLiberty

Kaspersky Lab Chief Says Company Banned From Advertising On Twitter
RadioFreeEurope/RadioLiberty
Kaspersky Lab says it has been banned from running advertisements on Twitter amid claims the Russian cybersecurity company has ties to Russia's intelligence agencies. Kaspersky Lab's founder, Yevgeny Kaspersky, revealed the move in an open letter ...
Kaspersky calls out Twitter's Jack Dorsey over ad banCNET
Twitter Bans Kaspersky From Advertising on the Platform Citing DHS BanBleepingComputer
Kaspersky banned from advertising on Twitter over security fearsTelegraph.co.uk
Wccftech -Investing.com
all 29 news articles »


Business Insider

What you need to know in advertising today - Business Insider
Business Insider
Snapchat's charm offensive to get advertisers on board with AR and everything else that you need to know in advertising today.

and more »


Inside ESPN's content and advertising partnership with Cycle
Digiday
On April 22, ESPN will air a 7-minute documentary short titled “The Six Day Race: The Story of Marshall 'Major' Taylor” on TV. The short, which was released online on April 18, profiles the first black athlete to win a world championship in competitive ...



ABC News

Junk food TV advertising likely highest when kids are watching ...
ABC News
A new study in Australia looked at how much junk food advertising kids were exposed to and the numbers were staggering. Food advertising can directly affect the types of foods that children actually eat, The World Health Organization has said. To ...
Junk food TV advertising likely highest when kids are watching, study says550 KTSA

all 2 news articles »


The Merkle

Brave Partners with the Dow Jones Media Group to Disrupt Online Advertising
The Merkle
There is a bright future ahead for blockchain technology in the media and advertising industries. So far, there has been no major change in the way sites offer advertisements or deal with publishing in general. That situation may come to change in the ...

and more »


Adweek

What a 1960s Ad Man Can Teach Us About Successful Facebook Advertising
Adweek
Hello from 1966! The TV's reign over American households is in full swing. An actor named Ronald Reagan has been elected governor of California. Families crowd around the television set, grab a newspaper and turn on the radio to catch the breaking news ...


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