Copywriting Information


Copywriting Information

Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting


Looking to chuck that full-time job for a life of full-time writing? Or maybe you've already dumped the day job but aren't quite as busy as you'd like to be. Why not take a closer look at copywriting?Copywriting, also known as business or promotional writing, can do more than put a few extra bucks in your wallet - it can also help you develop as a writer.

Top 7 Things To Do Before You Hire A Copywriter


Now that you've decided to hire a copywriter, how do you go about finding one? Here are seven things to look for to make sure the match is a good one.#1 - Define your expectations.

Memorable Sales Copy -- How to Write it


Want to know the secret of creating MEMORABLE promotional copy? Sales copy that actually stays with your customers long after they've finished reading it?Then master the art of using words to create pictures in your customers' heads.If you can describe your products or services in such a way that it forms images in your customers' heads, well, then you've just created something that will last long after the marketing is over.

No-Holds-Barred Conversation with Dan Lok - Part 1


Question: If you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services?To answer your question, I'll assume you're a junior copywriter or marketing consultant.When I first started out and didn't know a soul, I'd open the yellow pages and cold-call the business owners.

Freelance Writers: Double Your Income


Freelance writers are a strange group of people when it comes to running their own businesses.They are outspoken and enthusiastic while selling their clients' products and services, but are hopelessly shy and reticent about blowing their own horns.

Three Tips For Magnetizing Your Copy


The difference between good copy and great copy is the number of actions it generates. The more actions the copy drives, the greater the copy is.

Are Long Copy Salesletters Scams?


A passionate debate is currently raging in the Copywriters Forum about long versus short copy. (If you haven't joined, do so.

Prevent Procrastination With Positive Pressure


My wife and I recently bought a house.It's currently being built and moving day is slated for December.

Its Not What You Say But How You Say It


Copy is all about words. Or is it?Copy is about using words to describe the benefits of your offer.

The Biggest Mistake Copywriters Make


Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects would be crazy to turn them down.

How to Write Carrot-Wielding Copy!


A significant reason behind websites that fail is the lack of an effective direct response sales message. Such a message is comprised of three elements (it must be):Captivating (it captures the reader's attention) Riveting (it pulls her into reading further) Engaging (it calls her to act)How can you incorporate those three vital elements? If I were to answer that question adequately it would likely take me an entire book the size of an encyclopedia! But for now, let me give you a succinct explanation.

Headlines That Pull, Persuade and Propel!


When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first and most important element that can turn any website, salesletter or ad into an action-generating mechanism is the headline.

Want a Sticky Site That Sells? Forget Content!


An interesting debate is currently raging among copywriters, web designers and content developers about the differences, if any, between writing copy for the web versus writing content.According to prolific copywriter Nick Usborne of ClickZ.

Boost Your Conversion Rate In Three Steps


When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers.

Be Contagious... Spread The Word!


"Melissa" invaded our computers in late 1999, then "I Love You" in 2000. A year later, the "homepage.

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The Drum

3 things to expect from a career in copywriting
The Drum
Pilots, for example, are rarely expected to field flying advice from a passenger on his way to a legendary stag do, even if his T-shirt does happen to say 'Wingman'. In copywriting, there is no such luxury. For all your expertise and experience, your ...



MarTech Series

Phrasee Lands $4 Million Series A Funding to Take AI-Powered Copywriting to America
MarTech Series
Albion Capital Backs AI Marketing Tech Leader in Latest Funding Round. Phrasee, the London-headquartered marketing technology company that uses artificial intelligence (AI) to generate optimised marketing copy, has closed a $4 million Series A funding ...

and more »


Portada-online.com

Mar-Tech Roundup: Phrasee's AI-Powered Copywriting Tool Attracts US $4M in New Funding
Portada-online.com
We are introducing a bi-weekly summary of the most exciting recent news in marketing technology and trends. If you're trying to keep up, consider this your one-stop shop. Phrasee's AI-powered Copywriting Tool Attracts $4M in New Funding. Investors will ...



London AI Copywriting Startup Secures US Expansion Funds
MediaPost Communications
London AI Copywriting Startup Secures US Expansion Funds. The Telegraph, Friday, August 31, 2018 9:18 AM. London artificial intelligence startup Phrasee has raised GBP4m to expand its offering to the United States. The Telegraph explains that the ...



Forbes

Which Of These 3 Types Of Learner Are You?
Forbes
Quick fixes. Step-by-step guides. Cheat sheets. Checklists. And time-saving hacks. Have you ever tried to learn a new skill like copywriting, business development, Spanish or even tennis using any of the above? If so, you probably enjoyed a little ...



Business Cornwall Magazine

Copywriting internship success
Business Cornwall Magazine
Penryn copywriting agency Radix Communications has given two young writers the opportunity to explore a career in B2B copywriting, through a new, paid internship scheme. The month-long internship ran between July and August, and involved a rigorous ...



mediabistro.com

Copywriter
mediabistro.com
Love the challenge of creating great copy…but sick of peddling products you couldn't care less about? Join us! ARTech Holdings, LLC, is a technology incubator with a mission to support the Live Arts by adapting best-in-class business tech solutions ...



Proofreader/Copywriting/Blogging
Bizcommunity.com
Primary role: proofreading, copy editing, technical QC and fact checking of deal page. Secondary role as copywriter and blogger - writing and uploading web content as well as ad hoc blog writing. Ensure all copy adheres to the in-house style and ...



BQ Live

Copywriting AI secures £3m Series A funding
BQ Live
It combines natural language generation and deep learning to arm marketing teams with extra brand-compliant copywriting capacity. The AI writes email subject lines, Facebook & Instagram ads, and push notifications that consistently perform better than ...



B&T

Apostrophe Copywriters Is Landing In Amsterdam
B&T
Apostrophe, Melbourne's first copywriting collective, is launching a pop-up office in Amsterdam this September with Lauren Brumley, Apostrophe's Head Strategist, at the helm. Since its inception in 2012, Apostrophe has continued its steady growth ...


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