|Ezine Publishing Information|
3 Money-Making Reasons for Displaying Your Newsletters on Your Website
Seeing is believing. Unless your website visitors can experience your newsletter and appreciate its value, they're unlikely to join your opt-in, email list. By posting your newsletter on your website, you encourage more visitors to subscribe and you drive more profitable traffic to your website each month.
- Growing your opt-in email list is one of your most important goals. Your success depends on encouraging a high percentage of website visitors to provide their email addresses and permission to contact them for free via email. Most websites expect visitors to opt-in to email lists without first providing an opportunity for visitors to 'test drive' the newsletter. This is like wearing a blindfold when shopping for a car! Thumbnails, reduced size images of newsletters, are not the answer. Visitors are not able to read the value of its information before signing up. As a result, only a small portion of website visitors subscribe and - of those that do - many quickly unsubscribe.
-Your second biggest goal is to monetize your educational One-Page Newsletter by generating immediate sales. For the first time, you can display your newsletter in the context of other text and graphic elements on a web page. Next to your newsletter, for example, you can display links to promotional coupons or links to special offers described on other pages of your website. This is important because fewer and fewer firms are distributing formatted newsletters as email attachments. Instead, they are driving traffic to their website each month by sending short emails announcing the page on their website where they have posted the latest issue. You can now easily convert this traffic into sales!
- The third money-making reason for displaying your newsletter on your website is higher readership. More visitors to your website will likely read your newsletter because they don't have to first download it. This leads to more sign-ups. The more attractive and informative your newsletter, the more likely visitors will sign-up to receive it. You can prove the consistent high value of your newsletter by adding descriptive links to earlier issues.
Although Acrobat Reader PDF format is ideal for distributing newsletters with typography and formatting intact, it is not useful for previewing newsletters.
Macromedia's Contribute 2 is a software program that incorporates Flash Paper technology. With Contribute 2, you can easily add a readable, zoomable and printable version of your formatted newsletter to a page of your website.
This means that visitors to your website, without doing anything else, can immediately read and print your newsletter. The newsletter on your website will be an exact replica of the original.
Flash Paper versions of your newsletters complement Acrobat versions of the copies you print on your office printer. For the first time, you can combine the credibility and constant visibility of educational newsletters with sales created by free, targeted promotional messages.
Roger C. Parker knows the secrets to promoting your business one page at a time. Find out the simple way to keep in constant touch with your customers, while saving you time and money. Visit http://www.OnePageNewsletters.com for your three free reports.
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Start Your Own Ezine Newsletter & Profit!
The information listed here is worth more than gold. if you apply these simple list building plans and techniques, we guarantee you will see results.
Writing Effective Newsletters
It's obvious but true that your newsletter can only be effective if people bother to read it. Nowadays we are all drowning in an excess of information that comes at us in all directions and in all forms so this really is the biggest obstacle you have to overcome.
Email Newsletters: Privacy and Unsubscribing
As you likely know from personal experience, the value of email has been greatly tarnished by spam, unsolicited messages, online junk mail. So, many subscribers and would-be subscribers care very much about the exposure of their email addresses.
American OverDrive - LCDs in LDCs
OverDrive - an e-commerce, software conversion and e-publishing applications leader - has just expanded an e-book technology centre by adding 200 e-book editors. This happened in Montego Bay, Jamaica - one of the less privileged spots on earth.
Ezine Publishing Donts
When I teach ezine classes, I ask the students what they've disliked about the newsletters they've subscribed to. What makes them push that "delete button" or unsubscribe? Below are some of their answers.
What Every Ezine Owner Should Know About Unsold Ad Space
The deadline approaches and your ad STILL has not sold. What are you going to do? Many publishers would leave the ad unsold, but some publishers have found "insider" ways to make money with their hard-to-sell ads.
Does Your Business Need a Newsletter?
Have you ever thought about it?If you don't have a business newsletter yet, have you ever thought of the importance of having one?Why is it so vital to one's healthy business dealings?Let's explore some important factors even if you do have a newsletter.If you are not yet using a newsletter as a part of your marketing efforts, then you are missing out on new potential and already existing customers becoming valuable long-term buyers.
Medium and the Message
A debate is raging in e-publishing circles: should content be encrypted and protected (the Barnes and Noble or Digital goods model) - or should it be distributed freely and thus serve as a form of viral marketing (Seth Godin's "ideavirus")? Publishers fear that freely distributed and cost-free "cracked" e-books will cannibalize print books to oblivion.The more paranoid point at the music industry.
Future of Electronic Publishing
UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication of at least 49 pages excluding covers".The emergence of electronic publishing was supposed to change all that.
Increase Your Website Popularity with 500 Words
Are you looking to increase your relevancy in the search engines? You probably have heard that increasing the links to your site has an impact on your listing. But did you know you can do it without waiting, or asking other sites to link to you themselves?If you can write a 500-1000 word article about your business, you can increase your links in 24 hours.
10 Ways, How To Get Significant Exposure For Free
Ezine are one of the best source of information on the web today. They are generally free and can make a huge impact marketing success if used correctly.
How to Make Your eZine Work for You Long After Its Published
If you publish an email newsletter, do you convert the issues to HTML and archive them on your website? If you haven't been doing so, you should start now, today."But the free mailing service I use already archives them.
Create An Immortal Ezine: Evergreen Newsletters
This article is particularly for those people who want to communicate regularly with their readers and through this communication build up a strong relationship. If you've never considered using a newsletter or ezine to contact your prospects and suspects, then now is the time.
10 Newsletter Ideas to Write Articles for Your Newsletter
Since you publish your newsletter on a regular basis, sometimes it's difficult to find newsletter ideas for your next issue's content. You sit in front of your monitor and stare at the white screen where the typing cursor is blinking.
The Five Deadly Fears of E-Newsletter Publishing
1. Fear Of Having Nothing To SayAs a small business owner, you know a lot more than you may realize.
Ezines and Newsletter Software - How to Drive Traffic and Improve Your Business Cashflow
So how do smaller businesses use the internet to drive traffic and improve their cashflow?The upfront answer is building a permission based contact database tied into your website.Build a targeted list and you will have cashflow on demand.
You Can Develop An E-zine Even If You Dont Enjoy Writing!
Do you know that many business owners market their businesses by writing content for their online newsletters (e-zine)? And if you don't enjoy writing, the authors make those articles available to you.You can find both articles in article directories and article bank located on the Internet.
How to Get E-zine Subscribers From In-Person Events
While I run my business completely online, I really enjoy attending in-person events and seminars here in Los Angeles and around the country. I'm sure you find these events valuable too.
The Future of Email Newsletter
The future of email Newsletter - Llando Ford 07.28.
The Number One Tried and Tested Method For Exploding Your Ezine Subscriptions
We all know how cagey and stubborn prospects can be and we know that only a tiny percentage will buy our products the first time they see them. We all know that the only way to convince savvy prospects to buy is by building trust with them and that the single most effective way of building trust is by getting our visitors to subscribe to our newsletters.
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