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FDA permits marketing of artificial intelligence algorithm for aiding providers in detecting wrist fractures - FDA.gov
Tradeshow Booth Cures - Living Color
Feng Shui is the Ancient Chinese practice of configuring home or work environments to promote health, happiness, and prosperity. By utilizing elements such as light and color, Feng Shui Masters used their skill to promote the flow of "chi", or vital energy , to protect and enhance the prosperity of the Imperial Dynasties.
Marketing Strategy 101: 10 Marketing Strategies I Learnt From My Oral Surgeon
This is how the conversation went on my follow-up visit to the oral surgeon, 10 days after he removed 2 lower wisdom teeth."Go down the hallway, enter the second door on the right and take a seat in the dentist's chair," said the receptionist after calling my name out to the 5 people in the waiting room.
A Different Perspective On The No-Call List
The other day I received an e-mail from an internet marketer who was bemoaning the fact that calling people on the no-call list is now illegal and that puts such limits on marketing. He is far and away not the only one with that viewpoint; I find it almost everywhere I look.
Sell Your Name, Not Your Product
Do you know what the majority of people sell? I could not tell you what Michael Green sells, but if he does sell something, then I would probably buy it. His name is popular among the "Marketers".
How Simple, Small Changes Can Add Real Money To Your Pocket
I want to share with you a story. This story happens everywhere and everyday in America .
Top 10 Tips To Market & Build Your Professional Practice
In building and running a professional practice (or any small business or a home-based business), there are many items that must be monitored closely. As a small operation, you can't afford to find out too late that a critical aspect of your business has gotten off-track! This list looks at 10 items to emphasize at the start of a new year, or any time you want to rapidly grow your business in a short period of time.
Having run a multi-state franchise company with multiple brands it became obvious to me early on that if one were to properly respond to the needs and desires of your customer base; you must indeed, understand generational marketing. The X'ers have a completely different mindset than the "Boomers" or the "Matures.
Improving Lead Generating and Conversation Rates: Think Like a Farmer
John's a freelance photographer in Ohio who called to tell me of his frustration with the advertising and promotional campaigns he has tried in the last couple of years. Each time he does a promotional mailing to his list of 10,000, he is lucky if he gets one or two inquiries.
How to Size an Emerging Market
In developing their business plans, companies of all sizes face the challenge of determining the size of their markets. To begin, companies must present the size of their "relevant market" in their plans.
Financial Services Marketing Insights: A Marketing Compass
What we now call "marketing" began long before the name was coined. In the mid-1800s, traveling salesmen dressed "snake oil" and other tonics in fancy packaging and extolled their virtues to a gullible public.
Listen To What The Marketing Experts Say
But more importantly, watch what they do. If you do much online shopping, you're sure to have seen some great, and not so great, sales letters urging you to get that oh-so-fabulous product that will solve all your problems right now.
As a promotions director for a lot of super markets, one of my key responsibilities was finding promotional products for the events we make. I worked with distributors to order, design and customize these items to promote the super markets image to the general public.
Get Personal: Letters vs. Direct Mail
One of the reasons direct mail works is the personal aspect. It's ostensibly a letter from you to your prospect.
How Price Gouging Can Hurt Your Business
"Price gouging" is an emotional, inflammatory term. Everyone is against it, but only buyers, angry over excessive profit-taking, proclaim it.
The Seven Deadly Sins of Ineffective Nametags
Your nametag can be your best friend. It can be a lifesaver in meetings, trade shows and events to start conversations when you meet groups of new people.
Business Marketing Strategies
For many small business managers, finding the time and commitment to develop business marketing strategies is difficult. There are so many other obligations vying for our attention it is tempting to push formal strategy development to the back burner.
7 Simple Marketing Tips
Here are 7 simple marketing tips to help you boost your sales and profits quickly. All are easy to use and work for any business.
Direct Mail Leads - Brand Identity Guru
Direct mail can be one of the most effective tactics to reach your target audience. Developing a strategy for direct mail is critical to obtaining the best ROI.
Beyond the Booth
With the advent of spring, trade shows begin to blossom. Research suggests that tradeshows are where today's businesses invest much of their marketing budgets.
Make Your Prospects Say Yes!
6 Secrets to Stellar Sales PresentationsEvery sale is won or lost in the presentation. Regardless of product, industry, or market every sale has the same basic components: A prospect who wants a product, a product, and a sales person who will or will not help that customer buy.
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