Marketing Information


Marketing Information

7 Cheap & Easy Ways To Get Prospects


Here are some quick techniques you can put into place on your web site or in your advertising to gather new prospects. There is practically no cost for most of these strategies yet they have proven to be extremely effective in any number of different venues.

Are Keywords Destroying the Flow of Your SEO Copy?


With all the shuffling that's been seen in the search engine world within the last year, the issue of obvious optimizing has become a hot button. The current line of thinking is that most engines (especially Google) are on the lookout for sites that purposely make an effort to optimize their pages in order to get high rankings.

The Power of Thank You


Sometimes we loose site of the small things in life that are incredibly important. As a child growing up in America, most people are taught from a very young age to say Thank You in appreciation of a courtesy extended by someone.

Why Your Sales Copy Should Be Written As If It Will Never Be Read At All!


What is enthusiasm?Well, consulting good ol' Mr. Webster, you could stake a claim that enthusiasm is "an absorbing possession of the mind by an interest, study, or pursuit; [an] ardent interest.

Explode Your Sales With Free & Exclusive Content


Offering free and exclusive content to ezine publishers and webmasters is one of the best ways you can increase exposure for your products and services. There are several effective methods you can use to employ this marketing tactic and subsequently boost your sales.

Five Tips to Make Your Marketing More Creative


Same old same old just doesn't sell anymore. To make your marketing stand out, you need to get creative.

Three Ways to Put Fresh Spins on Old Marketing Concepts


Are you struggling to find a new twist for old advertising or marketing campaigns?   If you're a small business owner or a copywriter/coach/other creative professional, you know exactly what I'm talking about. Having to come up with new ideas for a long-term client (or even your own business) can be overwhelming.

5 Steps To Help Fail-Proof Your Growing Service Business


Business startup and failure rates are scary..

How A Tiny 10 Year Old Girl Can Throw A 20 Stone Man - 3 Key Lessons In The Gentle Art Of Business


Half my immediate family trained in Judo and excelled in competition. I was always fascinated by the way in which my younger brother and sister (who were small for their age) were able to throw much bigger opponents with seemingly little effort.

19 Ways To Attract Higher Paying Clients


Some people have little difficulty attracting and maintaining clients who have higher discretionary funds to spend for solutions. Others can't get to first base.

Creating Assets:  Spark Your Thinking With These 16 Comprehensive Questions


Here are some questions to get your thoughts and cash flow moving that will also keep your product creating aligned and focused. Find your gold mine in your surroundings by looking at any promotional literature you have created, audio or video tapes you have produced, press releases or articles about or by you, your product catalog or list and even your business card.

Knock, knock. Whos There? Your Target Market, Are You Listening?


Have you ever had a conversation with a person who wasn't listening to anything you said? This one-way communication experience is a big turn-off and many times frustrating to cope with at the time. Is this occurring in your marketing? Oops, no one wants to think of their business as turning a deaf ear to their market.

One-Two-Three Punch Marketing


Printed material is just as important today as it was before the Internet. With sp*a*m getting out of hand, it's a wise choice to rev up, update or create printed material, ads, catalogs, direct mail, press releases, letters, templates and the like.

Slogans: Creating and Using Them In Life, Career and Business


Information is coming at us from all directions nowadays. This pace requires us to demand that we receive it fast and predigested in order to inch ahead of the game.

The 10 Cornerstone Principles of Marketing


There are four parts to a marketing system and they rest on ten cornerstones. Marketing results are only as powerful as your marketing systems.

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