|PPC & Advertising Information|
Click Fraud and How to Deter It
Pay per click (PPC) advertising continues to gain popularity in the online marketing world as an effective and inexpensive way to drive targeted visitors to web sites. Research firm eMarketer reported that between 2002 and 2003 the paid search listing market grew 175 percent. Major trusted search properties such as Google, Overture, FindWhat.com, and Kanoodle, all offer PPC campaigns in which you pay only when someone clicks through your banner ad or link. But PPC also has an enemy--click fraud--and understanding what it is and what to do about it should also be a key part of your PPC campaign.
What is Click Fraud?
Click fraud is when someone or something generates illegitimate hits on your banner or text advertisement causing you to pay for worthless clicks. AS PPC campaigns have grown in popularity and keyword prices and bidding have become more competetive, click fraud is on the rise.
Online marketers are becoming increasingly worried about the prospect of click fraud. According to CNET News, some marketing executives estimate that "up to 20 percent of fees in certain advertising categories continue to be based on nonexistent consumers in today's search industry."
This estimate is certainly unsettling for advertisers who, recently, have been paying hefty amounts bidding on desirable search terms. Financial analysts report that in the year 2004 advertisers are paying an average of 45 cents per click. Compare this to 40 cents in 2003 and 30 cents in 2002; the bidding wars continue to rise.
Who's Doing it and Why?
Click fraud perpetrators are most often motivated by trying to increase revenues from affiliate networks or attempting to damage competitors' revenues by forcing them to pay for worthless clicks. The Google Adsense program, in which affiliates receive payment for clicks whether they are real or not, has caused great concern for Google and has intensified its focus on click fraud.
Those engaged in click fraud use a variety of techniques to generate false clicks. Low cost international workers from all over the world are hired to locate and click on ads. The Times of India provided investigative reporting on payment for manual click fraud happening in India. Unethical companies may pay their own employees to click on competitor ads. Last but not least, click fraud can be generated by online robots programmed to click on advertiser or affiliate ads. Some companies go to great lengths creating intricate software that allows for this to happen.
How Can You Deter It?
Many advertisers know about the possibility of click fraud but generally haven't done much in the past to prevent it. Some feel that if they complain to any of the search conglomerates, it could ruin their free listings. Others feel like the problem is beyond them.
"It is a bigger problem, but folks just don't want to take the time to track it down because it's a complex problem," stated John Squire, of web analytics firm Coremetrics, to CNET. "Given that some of the largest marketers manage up to 1 million keywords in a campaign the data can be difficult to crunch."
Companies who do understand and report click fraud to search engine properties have had success receiving refunds for fraudulent clicks. For those advertisers who want to address the possibility of click fraud in PPC campaigns, good option do exists. At the most basic level, advertisers can use general auditing; many have been known to compile lists of sites that generate high numbers of clicks but not sales. This will indeed put up a red flag.
On the other hand, because click fraud is advancing at such frequency, click fraud detection companies and software have been popping up all over the country. Let's take a look at some of the options:
ClickDetective - ClickDetective allows you to track return visitors to your site and alerts you if there is evidence that your site may be under attack. Its reports show you every click in real time rather than a summary hours later.
Who'sClickingWho.com - This fraud detector tracks all PPC search engines, detects multiple IP's, and even pops up a "ClickMinder" after a potential abuser clicks repeatedly over five times.
BogusClick - BogusClick can help advertisers determine competitor IP addresses, originating PPC search engines and/or partner sites involved, as well as keywords used.
Clicklab - Clicklab employs a score-based click fraud detection system that applies a series of tests to each visitor session and assigns scores. Calculations are made to indicate bad/good sessions to show an advertiser the quality of traffic.
Click fraud is a big problem in search engine marketing that's only going to get bigger in the future. It is wise for any online advertiser to implement some auditing system. Why continue to waste precious campaign money?!
Hollis Thomases is the President of Web Ad.vantage, Inc., an online marketing firm specializing in search engine optimization,
paid search engine marketing, and online media buying. The Web Ad.vantage Inc. site was named by Forbes magazine one of its "Best of B2B Sites" for media and advertising. An award-winning entrepreneur, Hollis Thomases has been honored by CNN and is also a contributing writer to ClickZ.
The 8 Best PPC Ad Networks Search Engine Journal
Which PPC ad platform is right for your business? In this post you will learn about eight of the top PPC advertising platforms today.
What Is PPC & How Paid Search Marketing Works Search Engine Journal
This post will introduce you to the basics of paid search marketing and what you need to know about how pay-per-click (PPC) advertising works.
How to Prequalify Traffic with PPC Ads & Increase ROI Search Engine Journal
Here are five ways to use PPC ads to prequalify traffic, discourage users you don't want, and deliver better ROI for your campaigns.
Basics of pay per click advertising The Frisky
PPC or pay per click advertising is a powerful tool you can use when you need new visitors on your site. What it means for you, an owner of the website, is that ...
Digital Marketing 101: What Small Businesses Need to Know Small Business Trends
Digital marketing is trendier than the latest fitness craze. Use our digital marketing 101 insights to arm yourself with the latest strategies and tactics.
The Top 3 Pay-Per-Click Platforms Of 2019 – Plus, The Top 34 PPC… Virtual-Strategy Magazine
“Businesses that need to fulfill an immediate goal, such as a fast lift in website traffic or campaign awareness, will benefit immensely from PPC ad campaigns on ...
Everything Manufacturers Need to Know About Paid Marketing ThomasNet News
Paid marketing is a model that targets consumers online using different formats, like a social ad or search ad, based on the consumers' interests or intent.
The Vast, Untapped Potential of Facebook for Advertising Entrepreneur
Since the first telegram sent in 1893, to Mark Zuckerberg launching Facebook from his college dorm in 2004, technology has taken what can only be termed as ...
How SEO and PPC advertising go hand in hand Media Update
According to the Digital School of Marketing, search engine optimisation (SEO) and pay-per-click (PPC) advertising both share a common function: getting ...
Boost Google Ads' Quality Score for PPC Success Practical Ecommerce
Google Ads' quality score is a bid multiplier that can make purchasing ads on the popular pay-per-click advertising platform less expensive. A high quality score ...
Study Reveals Latest Benchmark Numbers & Trends for Email Marketing MarTech Series
GoodFirms conducted constructive surveys with global IT companies and experts to obtain parallel insights that would benefit businesses dealing with email ...
9 Powerful Benefits of Using PPC Advertising Promotion World
PPC or Pay per Click is one of the devices you can use to advance business in the online World. So, you run your promotions and the amount you will.
How to Do PPC Keyword Research in 2019 Search Engine Journal
If you're looking for the latest strategies in PPC keyword research, there's something you should know: Google was never designed to be about keywords.
GoodFirms Research Reveals Latest Survey Reports on Email Marketing, ORM, Blockchain Development, PPC Advertising, Content Marketing, and Software Development - PRNewswire
GoodFirms Research Reveals Latest Survey Reports on Email Marketing, ORM, Blockchain Development, PPC Advertising, Content Marketing, and Software Development PRNewswire
WASHINGTON, Feb. 26, 2019 /PRNewswire/ -- GoodFirms conducted constructive surveys with global IT companies and experts to obtain parallel insights that ...
How to Structure Google Ads Text Campaigns for Ecommerce Practical Ecommerce
Text-based, pay-per-click (PPC) advertising is a fundamental part of promoting an ecommerce business. These seemingly simple ads can appear higher on a ...
Is SEO Strategy Losing Its Sheen? MarTech Series
Thirty-six percent (36%) of small businesses have an SEO strategy, and 38% more plan to invest in SEO in the future, according to a new survey from Clutch, the ...
These 8 PPC networks are the most popular with marketers Newstrail
Marketers have 8 favorite networks when it get's to PPC. People should remember that there are many different advertising platforms and each one of them will ...
How Can A PPC SEO Company Help Your Business The Frisky
The world of digital marketing is so dynamic that what worked for January might not work for March or February. This can be very tricky for small business to ...
The Definitive Guide to Ecommerce PPC on Google, Amazon, & Bing Business 2 Community
Imagine: a dorm room at a large public university. It's 4 o'clock in the afternoon on a crisp October Saturday. Gorgeous, brightly colored leaves are falling outside ...
Latest Report: PPC Remains a Powerful Digital Marketing Tactic to Boost Traffic MarTech Series
GoodFirms' research team led surveys with global IT companies and experts to obtain comparative insights that would benefit businesses dealing in the ...
Media Challengers Report: How PPC Management Agencies Charge Their Clients? PR.com
Media Challengers releasing a market report on the popular PPC billing models and their pros and cons for agencies and advertisers. In addition to billing for ...
Six Tips For Effective PPC Advertising Forbes Now
Every client is different. While some request incredibly granular search ads, others leave it up to their agency's discretion. Typically, though, most clients who ...
What Does PPC Have to Do With Website Design? Search Engine Journal
A great website is crucial to great PPC. Learn six elements of website design that can have a major impact on your PPC performance.
Pay Per Click Ppc Advertising Market Poised to Take Off by 2026 Plains Gazette
Pay Per Click Ppc Advertising Market has witnessed continuous growth in the past few years and is projected to grow even further during the forecast period ...
Organic Search Software Industry: Future Demand, Market Analysis & Outlook to 2024 - Market Research Ledger
Organic Search Software Industry: Future Demand, Market Analysis & Outlook to 2024 Market Research Ledger
Industry Overview of Organic Search Software Market. The global Organic Search Software market research report studies market overview defining; definition, ...
New Marketing Tool Opens Cannabis Space to Efficient Marketing Grit Daily
Let's talk about cannabis and consumers. Not everyone wants to see memes littered with photos of leaves and smoke. In fact, what oceans of consumers have ...
8 Dos & Don’ts of Search Audiences Search Engine Journal
The dos and dont's of audiences for Google Ads have changed. Here's how to navigate everything between prospecting and remarketing.
Developing a Sustainable PPC Strategy: What You Need to Know Search Engine Journal
Want to develop a sustainable PPC campaign that drives results? Here are some key considerations and insights you need to know.
State of the Internet Marketing Agency in 2019 Business 2 Community
Our State of the Agency report has become an annual tradition—a report full of data-backed insights into how internet marketing agencies manage and grow ...
Reddit Jumps Into Pay Per Click, Performance Advertising 01/30/2019 MediaPost Communications
Reddit built a strong foundation for advertisers based on engagement and brand awareness campaigns. Now the company will focus on performance ...
You’re Doing PPC Ad Tests Wrong – This Script Will Help Search Engine Journal
Ad testing can be a time-consuming part of the PPC optimization process. This Google Ads script can help you do PPC ad tests the right way.
7 Terms You Need To Know About PPC Marketing ThomasNet News
Welcome to Thomas Insights — every day, we publish the latest news and analysis to keep our readers up to date on what's happening in industry. Sign up here ...
Display vs. Search vs. Social Ads vs. PPC in Paid Advertising ThomasNet News
It's important to know that there are several disciplines that fall underneath the PPC umbrella. Understanding the differences and figuring out which industrial ...
Three Reasons to Hit Pause on Your PPC Campaigns ThomasNet News
Pay-per-click (PPC) advertising is an effective tool among many industrial manufacturing companies looking to expand their outreach and to connect with new ...
Get more conversions by deconstructing your PPC ads Search Engine Land
Chefs have been playing with improving the presentation of food by deconstructing meals into their components before recombining them into dishes that are a ...
PPC 2018 in Review: These changes will have the biggest impact on advertisers in 2019 - Search Engine Land
PPC 2018 in Review: These changes will have the biggest impact on advertisers in 2019 Search Engine Land
Major changes in SEM made waves throughout 2018 and are redefining nearly every aspect of paid search marketing. There were a number of momentous ...
5 Ways to Optimize PPC Advertising to Improve the Customer Experience Search Engine Journal
Want to develop a relevant, sustainable, and scalable advertising strategy that prioritizes customer experience? Focus on these five key areas.
3 Ways PPC and SEO Teams Can... Vertical Measures
Combine the forces of PPC and SEO for the betterment of your business. Check out our top 3 ways to start bridging the gap between SEO and paid media teams.
4 Things to Do When Your PPC Campaign Isn’t Generating Leads Search Engine Journal
Are your PPC campaigns not generating leads? Can't find a solution? You can still save a failing PPC campaign. Here's what you should do.
Forget me not: 3 steps to make your PPC ads more memorable Search Engine Land
What makes some ads stick in your mind, while others are instantly forgotten and relegated to the trash heap of online noise we're exposed to every day?
5 PPC Calls-to-Action Tips & 4 Gotchas You Need to Know Search Engine Journal
A new year presents a new opportunity to review and maximize search and social PPC accounts goals as well as the calls-to-action (CTAs) we use to engage ...
PPC advertising: How retailers can dominate Black Friday in 2018 Econsultancy
Black Friday is still the busiest day for retailers with more than 137 million people in the US going out shopping over the four-day weekend, representing more ...
How The Law Niche Proves Expensive PPC Can Pay Off Forbes Now
As the law niche proves, no matter the price, PPC can really pay off.
Do You Want To Know the New Business Trend in – Global Online Advertising Market? Crypto News
Online advertising terms are broadly categorized by type of ad: Search Engine Optimization (SEO), Banner Marketing, Search Engine Advertising (SEA), Email ...
7 Powerful Benefits of Using PPC Advertising Search Engine Journal
There are many compelling benefits of PPC advertising. Whether you're trying to convince your boss or a client about the value of Google Ads (or Bing Ads), ...
Do you still need a PPC tool with the new Google Ads? Marketing Land
On the surface, it's easy to wrongly conclude that Google and Bing are automating PPC pros right out of relevance. Basic PPC tasks can now happen with very ...
5 Surprising Ways Great Content & PPC Can Help Each Other Search Engine Journal
Learn how you can use *content* marketing to improve your PPC performance (and vice versa) and create high-performing PPC ads to maximize your *content* ...
How to Use Pay-Per-Click Advertising for your Small Business Small Business Trends
While search engine optimization is an important marketing strategy for all businesses, big brands and companies receive the most hits because they rank ...
5 Google AdWords Features You Should Be Using In... Vertical Measures
There's a lot to love about Google in 2018. Although privacy is still not high on their list of priorities, they are unleashing lots of cool new features and upgrading ...
SMM or PPC Marketing – Which One Should You Use? Business 2 Community
When it comes to gaining traffic to your website, you can use different approaches. The three main methods to use are SMM, PPC, and SEO. Each of these three ...
8 Key Questions to Ask Before Hiring a PPC Company Entrepreneur
Google Adwords can be a key component to driving new business for your business. Pay-per-click advertising can drive instant traffic to your website that can ...
Using automation to boost PPC performance Search Engine Land
The number of advertising networks, features and management tools available to PPC marketers is continuously expanding and making PPC management ...
Pros and Cons of PPC BBN Times
Pay per click, aka PPC, is one of the most effective ways to reach an audience that is looking for products or services offered by a business. PPC ads are ...
How To Determine The Right PPC Advertising Budget Forbes Now
Determining the appropriate PPC advertising budget depends on projections, assumptions and math.
Google Ads Strategies: Driving Quality Leads in a Hurry Vertical Measures
Sometimes, you just need to get leads in the door. Learn how to generate quality leads fast using Google Ads call-only ads.
Stay sharp and relevant with ongoing PPC training Search Engine Land
The paid search world continues to grow and evolve at an extraordinary rate. Machine learning and automation are changing how the paid search professional ...
SearchCap: Google SEO, Bing Ads incentives & PPC Search Engine Land
Below is what happened in search over the past week, as reported on Search Engine Land and from other places across the web.
No Pay, No Gain: Four Key Benefits Of PPC Marketing Forbes
A popular marketing channel, PPC has several tricks up its sleeve for boosting your online traffic and generating more leads.
4 Ways To Know If PPC Is Right For Your Business Forbes Now
From its inception in the early 2000s to now, the popularity of targeted pay per click (PPC) advertising has grown dramatically. Due to this popularity and success ...
Google Ads Strategies: Which Channels Are Assisting Conversions [VIDEO] Vertical Measures
Do you know which online channels are driving the most conversions? Use Google Ads to highlight which channels are working, and how to identify ways to ...
Google AdWords Strategies: Targeting Your Competitor’s Keywords Vertical Measures
AdWords conquesting can be tough to execute. Learn how to target competitor's keywords in AdWords, and why the tactic is so advantageous for your ...
How Big Companies Keep Consumers Happy With Product Micro-Changes (and How You Can, Too) - Entrepreneur
How Big Companies Keep Consumers Happy With Product Micro-Changes (and How You Can, Too) Entrepreneur
No, you don't need a major overhaul to keep customers coming back for more. Just ask Apple.
How Mastering the Art of PPC Yield Management Can Boost ROI Search Engine Journal
How can a PPC yield management program garner stronger returns on your PPC advertising efforts? We offer insights on the right tools for success.
5 Tips to Make PPC Ads Work for Your Business Business.com
Follow these five tips to run pay-per-click ad campaigns with high returns on investment.
10 PPC Copywriting Best Practices for Extra Effective Text Ads Search Engine Journal
Running PPC ads can be extremely profitable – or it can be a waste of time. What makes the difference? Much of it has to do with your ad text. Writing great copy ...
Four Ways To Get The Most Out Of Your Pay-Per-Click Strategy Forbes Now
Your goal is to show up in search results when potential customers type in specific queries related to your business.
4 Tips For Mastering Pay-Per-Click Marketing Right Now Forbes Now
When was the last time took a good hard look at your Pay-Per-Click (PPC) marketing strategy? I've talked with the best PPC guys and gals in the businesses to ...
How to outdo the PPC robots in shopping ads Search Engine Land
Automation driven by improvements in artificial intelligence and machine learning will bring significant changes to how we manage pay-per-click (PPC) in 2018 ...
How Negative Keywords Can Help You Get the Most Out of Your PPC Efforts Business 2 Community
Paid search can be a valuable channel for any inbound marketing strategy. From increasing brand awareness to driving higher traffic and sales conversions, ...
3 Key PPC Touchpoints to Engage Diabetes Patients Search Engine Journal
How can pharmaceutical companies use paid search to engage with diabetes patients? Here are three key touchpoints to help answer this question.
How PPC Platforms Have Leveled the Marketing Playing Field MarTech Advisor
The highly targeted PPC approach to marketing has evened the playing field in multiple verticals, creating an incredible opportunity for small firms to compete ...
SearchCap: Google Discover ads, YouTube engagement metric & PPC tools Search Engine Land
YouTube now counts 'engagement' for YouTube for action ads at 10 seconds, not 30. Oct 15, 2018 by Ginny Marvin. Google says the new attribution will better ...
How to Turn PPC Failure Into Success: 4 Lessons Learned Search Engine Journal
In the world of PPC marketing, everyone fails at some point. It's inevitable. In fact, it will probably happen to you. Many times. But you can learn a lot from your ...
5 Reasons Your Facebook Ads Aren’t Converting & How to Improve Them Search Engine Journal
Is your Facebook advertising campaign not generating enough conversions? Here are some creative fixes to significantly increase your conversion rate.
5 Reasons Why Businesses Should Invest in Google AdWords Entrepreneur
Bid strategically on keywords that can convert for your business.
6 tactics for PPC marketers to save time, reduce stress and improve performance Marketing Land
As PPC marketers, everything we do revolves around structure and organization. Sure, there's a huge amount of unstructured work as the result of performance ...
How to Build an Executive/KPI Dashboard to Prove Your PPC Value Search Engine Journal
Here's how to find your key success metric, prove the value of your work, make sure your data is correct, and make your bosses happy.
7 Red Flags to Search for in Your Google AdWords Account Vertical Measures
You might be a DIY paid media manager, or you might have hired the local agency. Either way, you need to be able to spot a red flag from a mile away. This post ...
How to take advantage of strategic PPC audience targeting Search Engine Land
Audiences can help improve performance within a campaign, and they can also help influence strategies in other campaigns, and even in other channels. Using ...
Why Optimizing for Quality Score Still Matters & How to Do It Search Engine Journal
PPC quality score still matters today. Here's how you can boost the quality of your keywords, ads, and landing pages for a higher score.
5 tips to reduce CPC in Google AdWords ClickZ
Running Google AdWords campaigns? 5 tips to reduce CPC while not damaging your AdRank, reach, conversions, and performance.
How to Prevent Call Fraud in PPC Campaigns Search Engine Journal
This post explains the value of PPC calls, how the industry is preventing call fraud in PPC (with video interviews), and how you can prevent call fraud in your ...
Why You Should Pair Programmatic Advertising with Paid Search Search Engine Journal
Here's why you should consider pairing programmatic advertising with your existing PPC, SEO, and other digital marketing strategies.
3 Tips for Running Successful Lookalike Campaigns on... Vertical Measures
If you've tried lookalike campaigns and they didn't produce the results you wanted, don't give up just yet. There are a few strategies that can turn your ...
4 Steps to Prepare Your PPC Campaigns for Voice Search Search Engine Journal
Voice search is on the rise, are your paid search campaigns ready? Follow these four easy steps to make the most advantage of voice search.
SEO vs. PPC: Differences, pros, cons & an integrated approach Search Engine Land
A question we are often asked is, “Which is better: SEO or PPC?” This is not a question with a general answer, as it really, truly depends on your current situation ...
Which Is Better: Content Marketing or PPC? The Pros & Cons of Both Search Engine Journal
Learn about the pros and cons of *content* marketing and PPC, and find out which could be a better investment of your time and marketing investment.
3 Critical PPC Tasks You Should Do Every Day Search Engine Journal
Daily reviews of your PPC campaigns can prevent a crisis. Stay on top of your KPIs, keywords, and budget so you can quickly determine if something has gone ...
15 PPC pro tips for writing text ads Search Engine Land
While every part of your PPC program is important, few elements are as crucial, or visible, as your ads. Often, your ads are prospects' first introduction to your ...
Ten retailers who got PPC right on Black Friday (and six who didn't) Econsultancy
Despite many commentators discussing its demise, Black Friday continues to be one of the most important days in the retail calendar. But with retailers under ...
WebHopers Academy Offering Fully Integrated Digital Marketing Courses in Chandigarh Devdiscourse
CHANDIGARH, India, March 25, 2019/PRNewswire/ --. Over the past few years, Digital marketing has completely changed the landscape of marketing upside ...
The keys to success: top tips on selecting a PPC specialist The Drum
The needs of every business vary greatly when it comes to Search Engine Optimization (SEO).
5 Things Google Ads can now do automatically Search Engine Land
Google Ads (formerly known as AdWords) has always had frequent product updates, but with the ongoing improvements in machine learning (ML), it seems that ...
Google Ads Not Working for Your Small Brand? Try Something Different Search Engine Journal
Struggling to compete in PPC markets where megabrands dominate? Here are three different Google Ads strategies you can use to go up against large players.
Analysing PPC metrics Report Is Crucial For The Success Of Your Campaigns Dazeinfo
The success of PPC Campaigns can be guaranteed only by analyzing the metrics report. However, most of the nw age marketers fail to do so, as they rely on ...
Should You Choose a PPC Agency or In-House PPC Management? Search Engine Journal
There are pros and cons to both in-house PPC management and working with PPC agencies. But by developing a hybrid solution, you can actually get the best ...
How to Determine How Much to Spend on PPC... Vertical Measures
Find out how to come up with a PPC ad spend budget that's right for your business and how that ties into your digital advertising campaign goals.
5 Essential Skills Every PPC Professional Needs to Have Search Engine Journal
Want to get ahead in the search engine marketing industry? Learn the top five skills that every PPC professional needs in order to succeed.
5 Useful & Easy Google Ads Metrics You Should Monitor Search Engine Journal
With all the Google Ads metrics available, how do you know what matters and where to start? Find out here why you must monitor these five metrics.
A Complete PPC Marketing Guide for Beginners Search Engine Journal
SEJ's free ebook, PPC 101: A Complete Guide to Pay-Per-Click Marketing Basics, will guide you through the fundamentals and essentials of PPC. Download ...
Pay Per Performance Web Traffic
Why should you pay to get web site traffic, isn't SEO enough?It's a fair question - after all most businesses on and offline have tight budgets to play with and need to make each and every penny count. So why should you as a business pay good money to drive targeted traffic to your site?Perhaps there's a clue in the last question.
Sell Multiple Products Through a Single ClickBank Account
A ClickBank merchant account allows you to define and sell up to 50 separate products. If you have more than one product in your range, it makes sense to sell them from a shared ClickBank account.
Internet Advertising Options
Your online business will likely require more advertising than a contemporary business downtown, yet some new to the world of online business do not spend the time and money to advertise their business appropriately and are, in turn, losing money. Your online business is crammed into the world wide web along with thousands of others selling the same product or service as yourself.
ClickBank Refunds - Hope for the Best but Prepare for the Worst
When we launch a new product, we all hope it's going to be a runaway bestseller. More than that, most of us aim to produce a product so remarkable that it generates rave reviews and achieves cult popularity.
Keywords, How to Find Them, and Use Them Effectively
To be a successful affiliate marketer takes a ton of work. You probably know this by now.
6 Easy Ways to Increase Your Adsense Revenue
How much revenue do you generate from Google Adsense?Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements.
Top Paying Keywords: How to Increase Your Pay Per Click Returns
There is no doubting the success of Google's Adsense program. Even Yahoo! and Kanoodle have joined in on the game, offering to join publishers with advertisers.
How To Get Banned From Google Adsense In Just 2 Clicks
The darkest nightmare a hardworking affiliate webmaster fears is receiving a dreaded Google Adsense Warning, or even worse, a notice that Google Adsense has been disabled for the entire account.The notice starts out like this:"It has come to our attention that invalid clicks have been generated on the ads on your web pages.
MSN PPC Advertising Network Finally Debuts
MSN PPC Advertising Long-Awaited Debut Announced You probably already know that there are really only two major players in the world of PPC advertising: Overture and Google Adwords. By the end of 2005, there will likely be a third: Microsoft's MSN Search.
Google Adwords Guide I
You probably have already heard about the new marketing tool from Google.com on the Internet.
The Long Term Benefits From Pay Per Click Advertising
Businesses are starting to look closely at the long-term benefits from pay per click advertising. Pay per click search engines are primarily used for sales in the now time frame, but they are also being used to build a business identity that their customers will remember.
What is Google AdSense?
AdSense may be one of the fastest and easiest ways to monetize traffic to your web site whether you have products or services for sale or you simply provide free content to your visitors.Simply stated, Google AdSense enables website operators to place some code on their site that connects to Google's ad server content database and pulls keyword-relevant advertising onto the web pages.
Pay Per Click: Whats It All About?
No doubt you've heard the phrase "pay per click" before. This refers to any type of advertising where you only pay per click-through.
Adsense-ble, Or The Art Of Promoting, Without Promoting
Hey, wait a minute. You can't have popups on the page.
AdSense - 7 Keys To Empire?
There's a lot of buzz around about how you can make a quick and easy fortune using this AdSense course or that tool or this book.And they show you their incomes from AdSense too (though not necessarily THIS month).
How to Quickly Create an Adsense Site That Brings In the Bucks
One of the hottest crazes for online marketers is Adsense sites. These marketers trade in information and build sites that are tightly focused around one small niche.
The Click Fraud Problem
Click fraud has become a major problem for online marketers. If you participate on Google adwords campaigns or Overture, you must already pay a lot for your campaigns.
The Fastest Way to Get Traffic to Your Site
Lots of people would like to get their Web site to the top of Google's free listings. But that's precisely the problem: You're competing with lots of people.
Successful Pay Per Click Ad Copy
Writing outstanding ad copy for pay-per-click advertising campaigns is critical if a webmaster wants to be successful. Why waste money on clicks from people who aren't going to buy what a webmaster has to sell? To be as targeted as possible descriptive titles and effective ad copy are needed.
Google Adsense: What You Need to Know!
We read about how to develop a Google AdWord campaign, but where do these ads get featured? To think that the advertisements feature only on Google depending on the keywords searched by users is not true as that isis only part of the ad exposure. Google AdSense can be considered the other half of AdWords.
|home | site map|