PPC & Advertising Information


5 Tips to Pay-Per-Clicking


Hi, my name is Darryl Power and I have been using the internet for about 3 years. I used every way possible to generate traffic. But it was not until May 2003 when I found overture did my success really take off. But I am not here to tell you about my success, I'm here to give you some helpful tips with Pay-Per Click advertising which I learned over the past year. The following 5 Tips will help you target your specific audience, and help reach over 85% of internet users in a fast and effective way.

1. Bid on low cost relevant words

When you do your research you need to find words that not only define you website or services but are low cost and have little competition. You will also want to build a wide base of keywords, about a 30 or so to gain the maximum click through rate.

2. Qualify your Title and description

This one is simple; remember the 30 keywords you got; now you make up 6 to 7 ads with 3 to 4 keywords in them. By using the keywords in your title and description it is a fact that you can increase your click through rate by almost 40%.

3. Use unique landing pages

Now if you are promoting an affiliate product or a matter of fact any product you need to us unique landing pages. You should strive to create landing pages that have a review of the product you are selling. Reviews can increase your sales by 50% or more.

4. Use a professional URL

There is nothing more that will turn a buyer off from buying a product then having a URL that looks like an affiliate link. When you pick a domain name make sure it is keyword rich, descriptive and related to the product you are selling.

5. Finally, STICK TO YOUR BUDGET

Do not diverge from your budget. Calculate how much you will make per sale? What percentage of your visitors will buy? How much you are paying per click? Set a base limit on your cost per click around .08 to .10 cents. Remember you are only looking to make a profit.

Overall you will need to keep tweaking your ads in order to get the best Click through rates. Oh yea, start of with one or two products and build you campaigns around them, then repeat the process. Remember if you spend $200 in advertising and you make $1000 from you product, you just made $800.

Darryl Power over 3 years in online marketing, 1 year in Pay-Per-Click advertising and 7 years of business management.

http://www.home-grownventures.com

Keep a look out for my new website, Home-Grown Ventures coming in mid January 2005.


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Vertical Measures (blog)

Digital Diversity: Building an Audience with Paid Media
Vertical Measures (blog)
Most companies understand the benefits of digital marketing and have already completed some form of organic SEO, social and content development. While organic strategies are critical to overall digital marketing success, you could be shooting yourself ...



Newswire (blog)

Top PPC Advertising Mistakes to Avoid
Newswire (blog)
Generally, there are two kinds of mistakes that one could make with a pay-per-click advertising strategy. When one considers the fact that the world of PPC is rapidly changing in increasingly advanced ways, it would be clear how many things that were ...



Business 2 Community

Setting Measurable Goals For Your Paid Search Campaigns
Business 2 Community
One of the most important steps before activating your PPC campaign is setting goals to determine your success. Even if you spent hours doing keyword research and crafting the most compelling ad copy, it'll be difficult to determine how well your ...



PR Urgent

Mr Digital Kicks Off 2018 with a Bang; 3 New Clients
Benzinga
Surrey, United Kingdom, January 14, 2018 --(PR.com)-- Leading digital marketing agency Mr Digital has started 2018 with a bang as it adds another three brands to its client list alongside existing clients Ahmed Bessedik and Pamtree. Established in ...
Mr Digital Tests the "Laptop Lifestyle" Business ModelThe Daily Telescope
Mr Digital starts the year with a bang, 3 new ClientsPR Urgent (press release)

all 4 news articles »


Search Engine Journal

7 Powerful Benefits of Using PPC Advertising
Search Engine Journal
A major benefit of PPC advertising run through AdWords is that it's easy to measure and track. Simply use the AdWords tool in combination with Google Analytics. You'll see high-level performance details including impressions, clicks, and conversions ...



Flexshopper, Inc. (FPAY) Reports Gross Lease Originations During Holiday Season up 27.5%
StreetInsider.com
Our automated digital pay per click (PPC) advertising platform, FLEX-AADS, enabled us to scale in PPC resulting in 177% more approvals in this channel in Q4 2017 vs. Q4 2016. Management Commentary. Brad Bernstein, CEO, stated, “We concluded an ...
FlexShopper Reports Record Gross Lease Originations During Holiday Season in December (up 27.5%)GlobeNewswire (press release)

all 1 news articles »


Markets Insider

MediaSmack President Zach Thompson Joins Forbes Agency Council
Markets Insider
... search engine optimization (SEO), Pay-Per-Click (PPC) advertising, social media marketing and blogging services. Since we focus on the legal industry, we fully understand the unique needs and challenges associated with attorney advertising. About ...

and more »


Forbes

How To Determine The Right PPC Advertising Budget
Forbes
Forbes Agency Council PR, media strategy, creative & advertising execs share trends & tips Opinions expressed by Forbes Contributors are their own. Post written by. Brett Farmiloe. Founder and CEO of Markitors, a digital marketing company that moves ...



Mr Digital teams up with offshore team to deliver cost-effective quality websites
PR Urgent (press release)
Founded by Ross Crawford, Mr Digital is a leading Surrey-based digital marketing agency that works with a number of clients around the world providing a range of digital services including website development, pay-per-click (PPC) advertising, search ...



Cointelegraph (Bitcoin, Cryptocurrency and Blockchain News)

BYZANTIUM ICO Agency Annual Report - Madly Successful Year
Cointelegraph (Bitcoin, Cryptocurrency and Blockchain News)
BYZANTIUM specializes on PPC advertising, providing services of paid advertising on social media and searching engines. Thus, clients get thousands of precisely picked conversions with great conversion rates and smart optimization. Moreover, BYZANTIUM ...


Google News

home | site map
© 2007