PR Information


PR Information

Want to Light a Fire Under Your PR?


Yes? Then do something positive about the behaviors of those important external audiences of yours that MOST affect your operation.Those embers can leap into flame when business, non- profit or association managers use public relations to alter individual perception among their target publics, leading to changed behaviors and helping to achieve their managerial objectives.

The Press Release: How to Get the Media to Pay Attention!


As many of you already know, promoting and marketing your business in as many creative ways as possible is crucial to the success of your venture. But finding ways to get noticed presents a major challenge for most entrepreneurs.

How To Use PR To Build Your Business


Everyone knows the value of free publicity. And given the opportunity, most businesses would jump at the chance to have a news article written about them, or to be covered by TV and radio stations.

Managers: Super-Charge Your PR


Ain't a gonna happen unless business, non-profit and association managers, possibly like you, do something positive about those important external audiences of yours that most affect your operation. And then, as you persuade those key outside folks to your way of thinking, help move them to take actions that allow your department, group, division or subsidiary to succeed.

Building Community Support for Project Permitting, Construction, and Marketing


Redevelopment is replacing new construction throughout the Greater Boston area, as construction costs climb and the commercial/retail vacancy rate reaches new (and alarming) levels.Redevelopment of highly visible, publicly owned or historic properties~ such as shipyards, air bases, and historic mills ~ involves all the usual steps of Federal and State permitting and approvals, and the additional layer of permitting involving historic, archeological and cultural review and approvals.

How to Write News Releases that Get Noticed


What do you do with junk mail? Are you like me? I toss this stuff without opening it - unless I see some benefit. Publication editors do the same.

The MOST Powerful Marketing and Advertising on the Planet!


It sounds too simple to be true, but it really is..

What Does the Public Relations Client REALLY Want, and Why?


It's not unusual for clients of service providers to insist that their budget dollars be quickly applied to a variety of flashy tactics. Yet, when pressed, many acknowledge that what they REALLY want for their money is visible, end-game change.

Why Restaurants Go Out of Business


Recently someone asked me why so many restaurants go out of business. I answered that too many people open a restaurant because it's their dream.

Culture As A Barrier To Communication


Each of us is exposed to people from other cultures on a regular basis, in the workplace, in our social activities, at school, or even within our families. Our culture hinders us from getting our message across as well receiving the full message that others want to convey to us.

HELP: I Need a Press Kit!


A press kit is an essential press relations tool. While it can be used to support a special event or promotional activity, it is most helpful in strategically positioning an organization or product.

Do I Really Need a Publicist?


Are you hesitating about hiring a publicist or, if you have one, do you stop before writing that final zero on the monthly check, and think "I can do that myself." Suuure, you can!But just to be certain, take this little test.

How Video Production can be used in PR


At the core of any successful public relations campaign is effective communication.Yet in this technological era, there are now more methods than ever to convey important messages to different audiences.

Did You Know That Even TV Remote Control Units Can Get Press and Media Coverage?


Did you Know That Even TV Remote Control Units Can Get Press and Media Coverage? It is widely and yet wrongly believed that only very famous, fascinating or controversial people or products can get valuable press coverage and publicity through the distribution of press releases.This would seem to shut out a vast majority of small businesses and their products and services from benefiting and profiting from the lucrative world of the press and media.

Media Relations: Minority Media Matters


Your boss just stopped by your office. He tells you that he has decided to put you in charge of a major upcoming news release.

More Articles from PR Information:
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MORE RESOURCES:
How Social Media Is Changing The Face Of PR  Forbes

Your social media account is a crucial part of your strategy if you want to generate buzz.


PDSI opens 6th office location in San Juan, Puerto Rico  PRNewswire

ATLANTA, Feb. 21, 2019 /PRNewswire/ -- PDSI, a premier third-party development company for the hotel industry, is pleased to announce the opening of their ...


St. Charles couple combines talents in P.R. textbook  Chicago Daily Herald

During his 10 years of writing local newspaper columns, Bill Page of St. Charles touched on a lot of different topics. He made people glad, mad and sad, ...


'Flack' review: Pop TV dramedy pops crisis-PR bubble  CNN

'Flack' review: Anna Paquin stars in timely Pop TV dramedy that pops the crisis-PR bubble.


British PR man charged in connection with 1MDB scandal  Financial Times

Malaysian prosecutors have filed charges and issued an arrest warrant in absentia against the former media adviser to Najib Razak, Malaysia's former prime ...


Zion Williamson suffers knee injury after Nike shoe blows out  Quartz

Nike became the focus of one of the biggest US college basketball games of the season last night (Feb. 20), but not for a reason it would like. The match up was ...


Smollett's PR firm dumped him before GMA interview, TMZ's Harvey Levin tells The Morning Drive  KABC

“Empire” actor Jussie Smollett has surrendered to Chicago police after a plot they say he concocted, to increase his salary by staging a fake racial and ...


Edelman's 'earned creative' strategy is noble, but does it work?  PRWeek

Edelman's strategy to add 600 creatives and planners globally hit a crescendo with the high-profile appointment of Leo Burnett's North America chief creative ...


Mining rivals deride Glencore's coal pledge as 'brilliant PR exercise'  The Age

Australia's largest coal miner Glencore's decision to cap its global coal production has been dismissed by local miners as a public relations exercise dressed up ...


Former Malaysian PM’s PR Rep Charged In 1MDB Case  pymnts.com

The British public relations rep for Najib Razak, Malaysia's former prime minister, has been charged in the 1Malaysia Development Berhad (1MDB) scandal.


The PR Hacks That Exceeded These Entrepreneurs' Expectations  Forbes

When it comes to getting free media coverage for your startup, there are conventional methods and unconventional. For these entrepreneurs, it was the latter that ...


Thought leadership: An integral part of the modern PR plan  Bizcommunity.com

While companies compete for headspace in a noisy and crowded environment, thought leadership as a tried and trusted PR tactic is coming into its own in the ...


Huawei promises to keep intellectual property in Canada as it makes PR push amid security review  The Globe and Mail

Huawei's global chairman Liang Hua, centre, sits with Huawei Canada president Eric Li, second left, and R&D Huawei Canada president Christian Chua, ...


Time For PR To Embrace Its Own Purpose  The Holmes Report

Agonizing over perceptions is pointless. The jigsaw pieces are in place for PR to finally step into a brave new world.


Problems With Health Care Contributed To Hurricane Maria Death Toll In Puerto Rico  NPR

An estimated 3000 people died in Puerto Rico due to Hurricane Maria. Most of those deaths occurred weeks or months after the hurricane made landfall — often ...


How Poland uses foreign lobbyists to fight PR wars and influence US policy  Center for Responsive Politics

The far-right Polish government has used U.S. public relations and lobbying firms to improve its public image amid charges of anti-semetism from Israel.


Steady Romero leads in Puerto Rico  PGA TOUR

RIO GRANDE, Puerto Rico – On a day with unpredictable, swirling winds it was the steady play of Andres Romero that leads the way after the first round of the ...


The PR Industry's FOFO Problem: "Fear Of Finding Out"  The Holmes Report

Marketing and public relations continue to focus on reach and awareness. Is that because they're afraid of finding out whether they really make a difference?


Report: Najib's 'PR guy' Paul Stadlen to be charged with money laundering  The Straits Times

KUALA LUMPUR (THE STAR/ASIA NEWS NETWORK) - Paul Stadlen, once a media advisor to former Malaysian prime minister Najib Razak, is expected to be ...


White House spokeswoman leaving to join PR firm | TheHill  The Hill

White House deputy press secretary Lindsay Walters will leave her role in the coming months to take a job with a public relations company, the White House ...


PR Internship  Pedestrian TV

Agent99 PR is looking for its next Intern, someone with a passion for PR and a genuine interest in making a professional contribution. We can assist with ...


Facebook cuts down agency roster, puts survivors on notice about policies  PRWeek

Facebook cuts down agency roster, puts survivors on notice about policies. From PR Week.


16 Tips to Succeed With Organic PR Outreach  Entrepreneur

Recently, business consulting firm Frost & Sullivan nominated one of our clients for their award of excellence. Interestingly, they called the PR company instead ...


Exclusive ‘The Other Two’ Clip: Chase Attends a School Dance for PR, but It’s Complicated  Collider.com

Check out our exclusive clip for the latest episode of The Other Two, where Chase attends a school dance for PR, but his "team" overthinks it.


VIDEO: PR officer collapses and dies right after press briefing - Entertainment News  SDE Entertainment News

She was rushed to a nearby hospital where the doctors pronounce her dead.


Ryan Adams' PR team allegedly had negative comments removed from a Phoebe Bridgers interview  The A.V. Club

The New York Times' reporting on the abuse allegations of seven women against Ryan Adams has prompted a number of statements from those in the ...


New PR Lead At Iris After MD Laura Weston Exits  The Holmes Report

Managing partner Vicki Harding will now head PR at the multi-specialism agency.


Promoted content ad giants tell Israeli PR agencies: No more political smears  The Times of Israel

As Likud-funded ad execs revealed to be behind anonymous stories smearing PM's rival Gantz via native advertising, Taboola, Outbrain, pledge to stop ...


Sarhadi named PR Advisory Board member, deputy convener  The News International

PESHAWAR: Senior businessman Ziaul Haq Sarhadi has been named a member of the Pakistan Railways Advisory Board and Deputy Convener of the ...


Sadly, Puerto Rico recovery plan favors the affluent over the poor | TheHill  The Hill

Nearly a year and a half after Hurricanes Irma and Maria slammed into Puerto Rico, federal funds will soon be available to restore the island's decimated ...


Memac Ogilvy promotes Samer Abboud to regional managing director  PRWeek

Middle East communications agency Memac Ogilvy has promoted Samer Abboud to regional managing director to guide the agency's operations in Saudi ...


Pr. George’s firefighter rescues man from burning car — twice  Washington Post

Donald Fletcher Jr. was on his way home from work when he noticed a ball of fire glowing in the distance. It was about 7 p.m., and Fletcher, a battalion chief for ...


"The website looks like a GSCE project": PR pros take on launch of The Independent Group  PRWeek

PR pros and industry leaders believe The Independent Group has a major comms challenge on its hands if it wants to avoid being a Brexit flash-in-the-pan.


Bondholders seek to take over Puerto Rico pension system  Bond Buyer

About 30 investment funds filed a motion in the Employees Retirement System's bankruptcy to be named as its trustee.


Newton, Maize schools team up for Puerto Rico  Pratt Tribune

There is a new game called PaddleZlam, using pickleball paddles and balls along with plastic cones. it is a team game, and a team of schools in Newton and ...


Facebook turnover: The woman who’s been leading Facebook’s PR team is leaving  Recode

Facebook's top communications executive, Caryn Marooney, is leaving the social media giant after eight years. Her departure comes after a year in which ...


Heterochromatin anomalies and double-stranded RNA accumulation underlie C9orf72 poly(PR) toxicity  Science Magazine

How dipeptide repeats cause pathology. A repeat expansion in the chromosome 9 open reading frame 72 (C9orf72) gene is the most common known cause of ...


Hurricanes create natural climate change labs in Puerto Rico  Fox News

The hurricanes that pounded Puerto Rico in 2017, blasting away most of its forest cover, may give scientists clues to how the world will respond to climate ...


Why Puerto Rico bondholders' `victory' in court may prove costly  Bond Buyer

The bigger risk is that the President and U.S. Senate won't be able to install new (or existing) members within 90 days.


Vatican child abuse summit: is it more than a PR exercise?  ABC Local

With survivors already deeply sceptical, a summit to tackle the clerical sex abuse crisis in the Catholic Church is starting at the Vatican tonight.


Possible Conversions to Charter Schools Mark Puerto Rico's Latest Education Fight  Education Week

The island's teachers' union says decisions about changing traditional public schools to charters are being made in the dark, but the education secretary says ...


It’s time to visit Vieques, Puerto Rico  Mic

“You don't need more than a couple days there.” That's a sentence that seems to often come through word-of-mouth recommendations about small cities or ...


Leaky child-tracking smartwatch maker hits back at bad PR  The Register

Kids' smartwatch-pusher Enox, whose Safe-KID-One watch was pulled by the European Commission, has hit back against the bad PR – with some rather ...


Puerto Rico Open, Round 1: Leaderboard, tee times, TV times  PGA TOUR

The Puerto Rico Open makes an official return to the PGA TOUR schedule after a one-year hiatus to recover from Hurricane Maria. Native Puerto Rican Rafa ...


Navy captain who moonlighted as Fat Leonard's PR man is going to prison  NavyTimes.com

Retired Capt. Jeffrey Breslau was sentenced Friday in a San Diego courtroom.


China's 'ham-handed' PR moves hurt its global image  Nikkei Asian Review

TAIPEI -- Over the past 20 years, China has leveraged its economic growth and practiced deft diplomacy to craft an image as a responsible member of the global ...


Highlights: Romero (66) leads Puerto Rico Open  Golf Channel

Watch highlights from the first round of the Puerto Rico Open where Andres Romero leads the way with 66.


Priscilla Lane 'PR' Broaddus (Riddle) | Obituaries  Bowling Green Daily News

Cleveland - Priscilla "P.R." Lane Broaddus, 75, resident of Cleveland TN passed away Tuesday, February 12, 2019 at a healthcare facility in Seneca, SC.


Parenthood’s Public-Relations Problem  National Review

Making the click-through worthwhile: the public-relations problem of American parenthood; what you need to know about Hawaii congresswoman and ...


Breakfast Briefing: Five things to know Thursday  PRWeek

Dean Baquet calls out Trump; Puma pulls Nike-dissing tweet; Johnson & Johnson annual report admits subpoenas; USA Today editor caught in USA Today ...


Puerto Rico Open returns as island stands strong once again  Golf Channel

The Puerto Rico Open returns this week, less than two years after Hurrican Maria devastated the island and tested the resolve of everyone on the island.


Israelis may be about to choose a PR nightmare to represent them at Eurovision  Haaretz

Israel thought the song contest would be a great opportunity to showcase itself, but a fierce debate over cultural appropriation threatens to go global if the singer ...


Office Envy: Lola Red PR  Twin Cities Business Magazine

The public relations agency's new HQ is a shining star in the Warehouse District—literally.


Behind the PR Machine That Helped Change the Nick Sandmann Narrative  TownandCountrymag.com

We all know the Nick Sandmann story by now. The five-day news cycle started on Friday afternoon: The 16-year-old high school junior from Kentucky had ...


Inside John Bolton's Month-Long P.R. Campaign Against Venezuela's Government  TIME

To hear it from National Security Advisor John Bolton, it's time for America to launch all measures short of war to push Venezuelan President Nicolás Maduro ...


Arizona State Charter Board Shells Out for Crisis PR  Phoenix New Times

The Arizona state board that oversees charter schools is spending nearly $4,000 per month for crisis public relations work by an outside contractor, adding up to ...


PRSI holds 'Public Relations Talk'  Daily Pioneer

Mahatma Gandhi did journalism for two decades before he became a freedom fighter, said Kolkata Press Club president Snehasis Sur at a 'Public Relations ...


Creating a Sustainable PR Program in a Hits-Driven Mobile Game Ecosystem  Gamasutra

Mobile games are a hits-driven business. This is at odds with good public relations campaigns, which thrive on consistency. Here's a brief explainer o.


PR push for white officer accused of killing armed black man  Yahoo News

NASHVILLE, Tenn. (AP) — The attorney for a white police officer charged with fatally shooting an armed black man in Tennessee is calling for legal discovery ...


How Facebook Trains Content Moderators to Put Out ‘PR Fires’ During Elections  Motherboard

Internal Facebook documents obtained by Motherboard show specific steps and strategies taken by the company to fight *content* moderation issues that may ...


Darren Soto targets unspent federal aid to boost Puerto Rico's hurricane recovery  Orlando Sentinel

U.S. Rep. Darren Soto this week embarked on a congressional effort to determine why more than $47 billion set aside to help Puerto Rico recover has not yet ...


The public relations war over freshwater has re-started  Stuff.co.nz

OPINION: Around this time last year, I wrote about a seemingly innocuous PR campaign called Swim *Fresh*, which encouraged New Zealanders to appreciate ...


Western Media Fall in Lockstep for Cheap Trump/Rubio Venezuela Aid PR Stunt  FAIR

Western media outlets echoed the Trump administration's claim that the Venezuelan government was heartlessly withholding foreign aid.


Studies peg cost of Jones Act on Puerto Rico at $1.5 billion  Caribbean Business

SAN JUAN – The cost of transporting merchandise from the U.S. mainland to Puerto Rico in U.S.-flagged vessels, as required by maritime shipping laws, costs ...


PR: Coinseed Announces Its SEC Filed Crowdfunding Campaign  Bitcoin News

Coinseed is a platform for spare-change investment and cash back rewards in crypto. Since they launched in Dec 2017, they have acquired nearly 20k users ...


Hamilton Helps Raise $14 Million for the Arts in Puerto Rico  Fortune

Lin Manuel Miranda's reprisal in the title role of Hamilton last month help raise more than $14 million for the arts on the island. The Tony Award-winner partnered ...


PR: Bitcoin.com Partners With CryptoTag to Bring Space Grade Security to the Bitcoin.com Store  Bitcoin News

Your security and legacy is not something to be taken lightly. This is why Bitcoin.com have partnered with the security experts at CRYPTOTAG to bring their ...


Local shelter director returns from Puerto Rico mission  Turn to 10

Forever Paws Animal Shelter in Fall River is currently home to nearly a dozen kittens that were rescued from Puerto Rico in the aftermath of Hurricane Maria.


Puerto Rico pays back $194.5M in Clean Water and Drinking Water SRFs  WaterWorld

EPA says government of Puerto Rico repays clean water and drinking water fund debt.


Visiting Puerto Rico, and Finding the Up Beat  The New York Times

On the first stop of his yearlong journey, the 52 Places Traveler makes it his mission to get off the beaten path and into the island.


Florida-based cruise ship that crashed in Puerto Rico returns wi  NBC2 News

Passengers on board a Norwegian Cruise ship plagued with mechanical issues are finally back in Port Canaveral.


Midwest Companies Look to Puerto Rico for Workers  Fortune

Many companies in Ohio, Iowa, and Nebraska are having difficulty finding local employees. There's also a shortage of legal immigrants to work under the H-2B ...


Tangem To Produce Physical Blockchain Banknotes for the Marshall Islands' Digital Currency Legal Tender  PRNewswire

MAJURO, Marshall Islands, Jan. 28, 2019 /PRNewswire/ -- Tangem, the producer of blockchain smart card wallets, announced it will issue the physical ...


Georgia Tech Shares Title at Puerto Rico Classic  Georgia Tech Official Athletic Site

No. 4 Jackets finish tied with Georgia; Ogletree, Norton, Strafaci finish in top 10.


Marquette golf opens spring 2019 season with Puerto Rico Classic  Marquette Wire

The Marquette men's golf team finished eighth (294-285-295-874, 10-over-par) overall in the Puerto Rico Classic Tuesday afternoon. Senior Oliver Farrell led ...


Baby born on JetBlue flight from Puerto Rico to Fort Lauderdale  WPLG Local 10

A baby was born Friday night on a JetBlue flight from Puerto Rico to Fort Lauderdale.


Courtenay public relations firm now has an office to call home  Comox Valley Record

50th Parallel Public Relations (50th Parallel) is pleased to announce the opening of its first headquarters space to accommodate its growing team and portfolio.


PR: aXpire.io Updates - AXPR HODL Initiative and CoinExchange.io Listing  Bitcoin News

aXpire.io is proud to announce the launch of its AXPR Prime program, which is a loyalty program for HODLERS of at least 250000 AXPR. Members of the ...


Gulzar Dar assumes office as Director Information and Public Relations, J&K  Greater Kashmir

GreaterKashmir: Gulzar Ahmad Dar on Thursday assumed office as Director Information & Public Relations, Jammu and Kashmir. Dar relieved Tariq Ahmad ...


PR: Smartrade Launches Cryptocurrency Exchange  Bitcoin News

Fixed fees, hundreds of USD trading pairs, world class security BURLINGTON, Ontario Smartrade announces the launch and growth of their comprehensive ...


'It's just not going to play': Warren disappoints Puerto Rico Democrats by dodging statehood question  Washington Examiner

SAN JUAN, P.R. — Sen. Elizabeth Warren, running for the White House in 2020, sought to boost her standing with a major bloc of Hispanic voters in a trip to ...


Puerto Rico's St. Regis Bahia Beach Resort Makes A Comeback With A Fresh New Look  Forbes

When we talk about tourism, we are in a position where Puerto Rico is open for business.”--José Torres, general manager, St. Regis Bahia Beach Resort.


10 Of The Best Airbnbs In Carolina, Puerto Rico  HuffPost

Airbnb bookings in Carolina, Puerto Rico, have increased more than 600 percent from 2018.


Puerto Rico delegate seeks to roll back cockfighting ban | TheHill  The Hill

Puerto Rico's delegate to Congress wants to roll back a law passed last year that banned cockfighting on the island and in other United States territories.


Hedge Funds Bask in Puerto Rico Bond Deal  The Wall Street Journal

A small group of hedge funds are being rewarded for backing an $18 billion restructuring of Puerto Rico's sales-tax debt that saddled other investors with losses.


Langley baseball team brings aid to Puerto Rico  Langley Advance

A team of teenage baseball players from Langley has arrived in Puerto Rico, for a trip that combines the game they love with an opportunity to do some good.


Judge seeks documents in Puerto Rico tutoring program investigation  CBS News

San Juan, Puerto Rico — Puerto Rico's Department of Education said Wednesday a U.S. judge issued an arrest warrant for the agency's boss, but later withdrew ...


Economic activity in Puerto Rico declined 0.7% in last month of the year  Caribbean Business

SAN JUAN – As of December, the Puerto Rico Economic Development Bank's Economic Activity Index (EDB-EAI) increased 16.1% over the same month in 2017 ...


Puerto Rico's government, independent agency clash  NBCNews.com

The agency in Puerto Rico that was created to collect independent and impartial data and provide it to the government is in a battle with the government after ...


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