PR Information


PR Information

Watch Your Attitude


So many restaurants spend money on publicity and then practically chase customes away by the owner's attitude. Stop to think, please, who is really more important, your customers, your chef or your own cost-saving ideas? True, you have to keep your chef happy but not if he refuses to cook what the customer wants and you, Mr.

Its CNN! They Want To Talk To You!


Being invited to appear on radio and television used to be reserved for top company executives and spokespersons. Until quite recently, the chance of being invited to make a media appearance was extremely small, even for the highest echelon.

Crisis Management


The Internet may have opened worlds for businesses and consumers, but it has also created a public relations nightmare for businesses. Forums, opinion Web sites, blogs, and anything that is publishable can smear a company's name in moments.

Asian Media Relations: Increase Your Profile and Image in China


China's media is booming creating opportunities for marketing-savvy businesses. But many companies have little understanding of how to harness the power of the media in the world's most populous country.

Getting Articles Published - Eight Steps for Trade Publications


Trade publications present an excellent opportunity for organisations to gain thousands of dollars worth of free publicity by having articles published. As they are regularly looking for articles to fill space and they are often used as a forum to promote new products or services to specific audiences.

Leveraging Media Coverage - Your Tool For Business Growth


Media relations, simply put, is the business of building and growing reputations. One of the strengths of media coverage is that its free and gives great credibility because it is written by a third party, namely a journalist.

Media Training - Essentials for ALL Office Professionals


Often the first point of contact the media has with an organisation is with the front desk or receptionist. Although designated people within a company may have the training and skills needed to interact with the media, the first point of contact within an organisation can make or break a journalists perception of the company and may impact on how they report about your business.

5 Critical Tests Every Press Release Must Pass


You've heard "them" say it, haven't you?By "them" I mean the experts. The teachers.

The Power of Radio - Tips for Great Radio Interviews


Many people are intimidated by radio interviews, whether live or pre-recorded and often spoil great promotion and branding opportunity in less then effective interviews.Did you know there are more than 1500 talk radio shows in the US?Also, radio is the only medium to show increased usage since the introduction of the Internet.

Media Releases - Helping Grow Your Business


Business people often spend time and money trying to find new ways to stand out from the crowd or craving recognition and exposure for their organisation and its achievements.Communicating with your customers and stakeholders has become more demanding, complex and pressure-driven.

Talk Back Radio - Tips To Be A Star On-Air!


Talkback radio offers a fantastic opportunity to access thousands of people instantly and relay your or your company's messages. An interview opportunity is highly sought after in today's business and to learn ways of working effectively with the media invaluable to any business.

Photographs - Ten Tips For Getting Good Shots


Photographs are essential for getting good publicity in the print media, especially magazines, newspapers, internal newsletters and even websites. Taking effective photographs often requires patience and practice but is a valuable skill to acquire.

Making the News - Tips from A News Journalist


What makes a good media release and how do you engage the media with your story idea? How do you pitch stories to the media, especially hard-nosed news hounds who can sniff out a 'puff piece' a mile away?The media receives literally hundreds of media releases a day, many which are instantly disregarded. Why? A number of factors contribute to the demise of a media release, one key aspect however that contributes to a well written and published releases is the writers ability to be media savvy, that is identify the aspects an editor is looking for when selecting the day's news.

Using the Media - Five Reasons Why


The media has the power to shape public opinion and change perceptions. Every day millions of people around the world consume at least one form of the media, whether voluntary or involuntary.

Media Release Headlines - Ten Tips to Get Media Attention


So you have spent hours and hours writing, shaping and crafting your media message. You've worked on setting your objectives, identifying your target audience and working out how to reach them.

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MORE RESOURCES:
How Social Media Is Changing The Face Of PR  Forbes

Your social media account is a crucial part of your strategy if you want to generate buzz.


PDSI opens 6th office location in San Juan, Puerto Rico  PRNewswire

ATLANTA, Feb. 21, 2019 /PRNewswire/ -- PDSI, a premier third-party development company for the hotel industry, is pleased to announce the opening of their ...


British PR man charged in connection with 1MDB scandal  Financial Times

Malaysian prosecutors have filed charges and issued an arrest warrant in absentia against the former media adviser to Najib Razak, Malaysia's former prime ...


St. Charles couple combines talents in P.R. textbook  Chicago Daily Herald

During his 10 years of writing local newspaper columns, Bill Page of St. Charles touched on a lot of different topics. He made people glad, mad and sad, ...


'Flack' review: Pop TV dramedy pops crisis-PR bubble  CNN

'Flack' review: Anna Paquin stars in timely Pop TV dramedy that pops the crisis-PR bubble.


Zion Williamson suffers knee injury after Nike shoe blows out  Quartz

Nike became the focus of one of the biggest US college basketball games of the season last night (Feb. 20), but not for a reason it would like. The match up was ...


Smollett's PR firm dumped him before GMA interview, TMZ's Harvey Levin tells The Morning Drive  KABC

“Empire” actor Jussie Smollett has surrendered to Chicago police after a plot they say he concocted, to increase his salary by staging a fake racial and ...


Mining rivals deride Glencore's coal pledge as 'brilliant PR exercise'  The Age

Australia's largest coal miner Glencore's decision to cap its global coal production has been dismissed by local miners as a public relations exercise dressed up ...


Edelman's 'earned creative' strategy is noble, but does it work?  PRWeek

Edelman's strategy to add 600 creatives and planners globally hit a crescendo with the high-profile appointment of Leo Burnett's North America chief creative ...


Former Malaysian PM’s PR Rep Charged In 1MDB Case  pymnts.com

The British public relations rep for Najib Razak, Malaysia's former prime minister, has been charged in the 1Malaysia Development Berhad (1MDB) scandal.


Thought leadership: An integral part of the modern PR plan  Bizcommunity.com

While companies compete for headspace in a noisy and crowded environment, thought leadership as a tried and trusted PR tactic is coming into its own in the ...


Huawei promises to keep intellectual property in Canada as it makes PR push amid security review  The Globe and Mail

Huawei's global chairman Liang Hua, centre, sits with Huawei Canada president Eric Li, second left, and R&D Huawei Canada president Christian Chua, ...


Time For PR To Embrace Its Own Purpose  The Holmes Report

Agonizing over perceptions is pointless. The jigsaw pieces are in place for PR to finally step into a brave new world.


Exclusive ‘The Other Two’ Clip: Chase Attends a School Dance for PR, but It’s Complicated  Collider.com

Check out our exclusive clip for the latest episode of The Other Two, where Chase attends a school dance for PR, but his "team" overthinks it.


Problems With Health Care Contributed To Hurricane Maria Death Toll In Puerto Rico  NPR

An estimated 3000 people died in Puerto Rico due to Hurricane Maria. Most of those deaths occurred weeks or months after the hurricane made landfall — often ...


How Poland uses foreign lobbyists to fight PR wars and influence US policy  Center for Responsive Politics

The far-right Polish government has used U.S. public relations and lobbying firms to improve its public image amid charges of anti-semetism from Israel.


Report: Najib's 'PR guy' Paul Stadlen to be charged with money laundering  The Straits Times

KUALA LUMPUR (THE STAR/ASIA NEWS NETWORK) - Paul Stadlen, once a media advisor to former Malaysian prime minister Najib Razak, is expected to be ...


Steady Romero leads in Puerto Rico  PGA TOUR

RIO GRANDE, Puerto Rico – On a day with unpredictable, swirling winds it was the steady play of Andres Romero that leads the way after the first round of the ...


The PR Industry's FOFO Problem: "Fear Of Finding Out"  The Holmes Report

Marketing and public relations continue to focus on reach and awareness. Is that because they're afraid of finding out whether they really make a difference?


White House spokeswoman leaving to join PR firm | TheHill  The Hill

White House deputy press secretary Lindsay Walters will leave her role in the coming months to take a job with a public relations company, the White House ...


PR Internship  Pedestrian TV

Agent99 PR is looking for its next Intern, someone with a passion for PR and a genuine interest in making a professional contribution. We can assist with ...


Facebook cuts down agency roster, puts survivors on notice about policies  PRWeek

Facebook cuts down agency roster, puts survivors on notice about policies. From PR Week.


16 Tips to Succeed With Organic PR Outreach  Entrepreneur

Recently, business consulting firm Frost & Sullivan nominated one of our clients for their award of excellence. Interestingly, they called the PR company instead ...


VIDEO: PR officer collapses and dies right after press briefing - Entertainment News  SDE Entertainment News

She was rushed to a nearby hospital where the doctors pronounce her dead.


Ryan Adams' PR team allegedly had negative comments removed from a Phoebe Bridgers interview  The A.V. Club

The New York Times' reporting on the abuse allegations of seven women against Ryan Adams has prompted a number of statements from those in the ...


Promoted content ad giants tell Israeli PR agencies: No more political smears  The Times of Israel

As Likud-funded ad execs revealed to be behind anonymous stories smearing PM's rival Gantz via native advertising, Taboola, Outbrain, pledge to stop ...


Sarhadi named PR Advisory Board member, deputy convener  The News International

PESHAWAR: Senior businessman Ziaul Haq Sarhadi has been named a member of the Pakistan Railways Advisory Board and Deputy Convener of the ...


Sadly, Puerto Rico recovery plan favors the affluent over the poor | TheHill  The Hill

Nearly a year and a half after Hurricanes Irma and Maria slammed into Puerto Rico, federal funds will soon be available to restore the island's decimated ...


"The website looks like a GSCE project": PR pros take on launch of The Independent Group  PRWeek

PR pros and industry leaders believe The Independent Group has a major comms challenge on its hands if it wants to avoid being a Brexit flash-in-the-pan.


Pr. George’s firefighter rescues man from burning car — twice  Washington Post

Donald Fletcher Jr. was on his way home from work when he noticed a ball of fire glowing in the distance. It was about 7 p.m., and Fletcher, a battalion chief for ...


Bondholders seek to take over Puerto Rico pension system  Bond Buyer

About 30 investment funds filed a motion in the Employees Retirement System's bankruptcy to be named as its trustee.


Hurricanes create natural climate change labs in Puerto Rico  Fox News

The hurricanes that pounded Puerto Rico in 2017, blasting away most of its forest cover, may give scientists clues to how the world will respond to climate ...


Newton, Maize schools team up for Puerto Rico  Pratt Tribune

There is a new game called PaddleZlam, using pickleball paddles and balls along with plastic cones. it is a team game, and a team of schools in Newton and ...


Heterochromatin anomalies and double-stranded RNA accumulation underlie C9orf72 poly(PR) toxicity  Science Magazine

How dipeptide repeats cause pathology. A repeat expansion in the chromosome 9 open reading frame 72 (C9orf72) gene is the most common known cause of ...


Facebook turnover: The woman who’s been leading Facebook’s PR team is leaving  Recode

Facebook's top communications executive, Caryn Marooney, is leaving the social media giant after eight years. Her departure comes after a year in which ...


Why Puerto Rico bondholders' `victory' in court may prove costly  Bond Buyer

The bigger risk is that the President and U.S. Senate won't be able to install new (or existing) members within 90 days.


Vatican child abuse summit: is it more than a PR exercise?  ABC Local

With survivors already deeply sceptical, a summit to tackle the clerical sex abuse crisis in the Catholic Church is starting at the Vatican tonight.


It’s time to visit Vieques, Puerto Rico  Mic

“You don't need more than a couple days there.” That's a sentence that seems to often come through word-of-mouth recommendations about small cities or ...


Possible Conversions to Charter Schools Mark Puerto Rico's Latest Education Fight  Education Week

The island's teachers' union says decisions about changing traditional public schools to charters are being made in the dark, but the education secretary says ...


Leaky child-tracking smartwatch maker hits back at bad PR  The Register

Kids' smartwatch-pusher Enox, whose Safe-KID-One watch was pulled by the European Commission, has hit back against the bad PR – with some rather ...


Puerto Rico Open, Round 1: Leaderboard, tee times, TV times  PGA TOUR

The Puerto Rico Open makes an official return to the PGA TOUR schedule after a one-year hiatus to recover from Hurricane Maria. Native Puerto Rican Rafa ...


Navy captain who moonlighted as Fat Leonard's PR man is going to prison  NavyTimes.com

Retired Capt. Jeffrey Breslau was sentenced Friday in a San Diego courtroom.


China's 'ham-handed' PR moves hurt its global image  Nikkei Asian Review

TAIPEI -- Over the past 20 years, China has leveraged its economic growth and practiced deft diplomacy to craft an image as a responsible member of the global ...


Highlights: Romero (66) leads Puerto Rico Open  Golf Channel

Watch highlights from the first round of the Puerto Rico Open where Andres Romero leads the way with 66.


Puerto Rico Open returns as island stands strong once again  Golf Channel

The Puerto Rico Open returns this week, less than two years after Hurrican Maria devastated the island and tested the resolve of everyone on the island.


Parenthood’s Public-Relations Problem  National Review

Making the click-through worthwhile: the public-relations problem of American parenthood; what you need to know about Hawaii congresswoman and ...


Breakfast Briefing: Five things to know Thursday  PRWeek

Dean Baquet calls out Trump; Puma pulls Nike-dissing tweet; Johnson & Johnson annual report admits subpoenas; USA Today editor caught in USA Today ...


Israelis may be about to choose a PR nightmare to represent them at Eurovision  Haaretz

Israel thought the song contest would be a great opportunity to showcase itself, but a fierce debate over cultural appropriation threatens to go global if the singer ...


Inside John Bolton's Month-Long P.R. Campaign Against Venezuela's Government  TIME

To hear it from National Security Advisor John Bolton, it's time for America to launch all measures short of war to push Venezuelan President Nicolás Maduro ...


Arizona State Charter Board Shells Out for Crisis PR  Phoenix New Times

The Arizona state board that oversees charter schools is spending nearly $4,000 per month for crisis public relations work by an outside contractor, adding up to ...


Creating a Sustainable PR Program in a Hits-Driven Mobile Game Ecosystem  Gamasutra

Mobile games are a hits-driven business. This is at odds with good public relations campaigns, which thrive on consistency. Here's a brief explainer o.


PRSI holds 'Public Relations Talk'  Daily Pioneer

Mahatma Gandhi did journalism for two decades before he became a freedom fighter, said Kolkata Press Club president Snehasis Sur at a 'Public Relations ...


PR push for white officer accused of killing armed black man  Yahoo News

NASHVILLE, Tenn. (AP) — The attorney for a white police officer charged with fatally shooting an armed black man in Tennessee is calling for legal discovery ...


How Facebook Trains Content Moderators to Put Out ‘PR Fires’ During Elections  Motherboard

Internal Facebook documents obtained by Motherboard show specific steps and strategies taken by the company to fight *content* moderation issues that may ...


Darren Soto targets unspent federal aid to boost Puerto Rico's hurricane recovery  Orlando Sentinel

U.S. Rep. Darren Soto this week embarked on a congressional effort to determine why more than $47 billion set aside to help Puerto Rico recover has not yet ...


The public relations war over freshwater has re-started  Stuff.co.nz

OPINION: Around this time last year, I wrote about a seemingly innocuous PR campaign called Swim *Fresh*, which encouraged New Zealanders to appreciate ...


Western Media Fall in Lockstep for Cheap Trump/Rubio Venezuela Aid PR Stunt  FAIR

Western media outlets echoed the Trump administration's claim that the Venezuelan government was heartlessly withholding foreign aid.


Studies peg cost of Jones Act on Puerto Rico at $1.5 billion  Caribbean Business

SAN JUAN – The cost of transporting merchandise from the U.S. mainland to Puerto Rico in U.S.-flagged vessels, as required by maritime shipping laws, costs ...


PR: Coinseed Announces Its SEC Filed Crowdfunding Campaign  Bitcoin News

Coinseed is a platform for spare-change investment and cash back rewards in crypto. Since they launched in Dec 2017, they have acquired nearly 20k users ...


Hamilton Helps Raise $14 Million for the Arts in Puerto Rico  Fortune

Lin Manuel Miranda's reprisal in the title role of Hamilton last month help raise more than $14 million for the arts on the island. The Tony Award-winner partnered ...


Puerto Rico pays back $194.5M in Clean Water and Drinking Water SRFs  WaterWorld

EPA says government of Puerto Rico repays clean water and drinking water fund debt.


Florida-based cruise ship that crashed in Puerto Rico returns wi  NBC2 News

Passengers on board a Norwegian Cruise ship plagued with mechanical issues are finally back in Port Canaveral.


Visiting Puerto Rico, and Finding the Up Beat  The New York Times

On the first stop of his yearlong journey, the 52 Places Traveler makes it his mission to get off the beaten path and into the island.


Local shelter director returns from Puerto Rico mission  Turn to 10

Forever Paws Animal Shelter in Fall River is currently home to nearly a dozen kittens that were rescued from Puerto Rico in the aftermath of Hurricane Maria.


Georgia Tech Shares Title at Puerto Rico Classic  Georgia Tech Official Athletic Site

No. 4 Jackets finish tied with Georgia; Ogletree, Norton, Strafaci finish in top 10.


Tangem To Produce Physical Blockchain Banknotes for the Marshall Islands' Digital Currency Legal Tender  PRNewswire

MAJURO, Marshall Islands, Jan. 28, 2019 /PRNewswire/ -- Tangem, the producer of blockchain smart card wallets, announced it will issue the physical ...


Baby born on JetBlue flight from Puerto Rico to Fort Lauderdale  WPLG Local 10

A baby was born Friday night on a JetBlue flight from Puerto Rico to Fort Lauderdale.


Marquette golf opens spring 2019 season with Puerto Rico Classic  Marquette Wire

The Marquette men's golf team finished eighth (294-285-295-874, 10-over-par) overall in the Puerto Rico Classic Tuesday afternoon. Senior Oliver Farrell led ...


Courtenay public relations firm now has an office to call home  Comox Valley Record

50th Parallel Public Relations (50th Parallel) is pleased to announce the opening of its first headquarters space to accommodate its growing team and portfolio.


PR: Smartrade Launches Cryptocurrency Exchange  Bitcoin News

Fixed fees, hundreds of USD trading pairs, world class security BURLINGTON, Ontario Smartrade announces the launch and growth of their comprehensive ...


Puerto Rico's St. Regis Bahia Beach Resort Makes A Comeback With A Fresh New Look  Forbes

When we talk about tourism, we are in a position where Puerto Rico is open for business.”--José Torres, general manager, St. Regis Bahia Beach Resort.


Gulzar Dar assumes office as Director Information and Public Relations, J&K  Greater Kashmir

GreaterKashmir: Gulzar Ahmad Dar on Thursday assumed office as Director Information & Public Relations, Jammu and Kashmir. Dar relieved Tariq Ahmad ...


10 Of The Best Airbnbs In Carolina, Puerto Rico  HuffPost

Airbnb bookings in Carolina, Puerto Rico, have increased more than 600 percent from 2018.


Hedge Funds Bask in Puerto Rico Bond Deal  The Wall Street Journal

A small group of hedge funds are being rewarded for backing an $18 billion restructuring of Puerto Rico's sales-tax debt that saddled other investors with losses.


Judge seeks documents in Puerto Rico tutoring program investigation  CBS News

San Juan, Puerto Rico — Puerto Rico's Department of Education said Wednesday a U.S. judge issued an arrest warrant for the agency's boss, but later withdrew ...


Langley baseball team brings aid to Puerto Rico  Langley Advance

A team of teenage baseball players from Langley has arrived in Puerto Rico, for a trip that combines the game they love with an opportunity to do some good.


Economic activity in Puerto Rico declined 0.7% in last month of the year  Caribbean Business

SAN JUAN – As of December, the Puerto Rico Economic Development Bank's Economic Activity Index (EDB-EAI) increased 16.1% over the same month in 2017 ...


UPDATE: Payless ShoeSource closing all stores in U.S., Puerto Rico  WXOW.com

Paylesss ShoeSource is shuttering all of its remaining stores in the U.S. and Puerto Rico, joining a list of iconic names like Toys R Us and Bon-Ton that have ...


Social media dos and don'ts for 2019 - PR Daily  PR Daily

How can you better ensure your social media efforts will help you accomplish your brand's objectives in 2019? Observe these dos and don'ts. The dos: 1.


Trump White House stonewalls as Puerto Rico aid runs dry  POLITICO

The president's theories about how the storm-wracked island is using disaster relief money could have dire consequences for its residents.


The EU’s Dirty Money Blacklist: North Korea, Syria, and… Puerto Rico?  Foreign Policy

The U.S. Treasury Department scolded the European Union for including U.S. territories on a list of dirty money hotspots around the world, telling American ...


Earthquakes today MAPPED: California, Puerto Rico and Alaska STRUCK by earthquake CLUSTERS  Express.co.uk

THE RING OF FIRE has been particularly active today, with a total of 52 earthquakes detected in small-tremor clusters throughout the region with areas such as ...


‘Don’t give up:’ Milwaukee man born in Puerto Rico celebrates 107th birthday  WITI FOX 6 Milwaukee

MILWAUKEE -- After more than a century -- and counting -- a Milwaukee man is celebrating a major milestone. Born in Puerto Rico on Feb. 13, 1912, Benigno ...


Puerto Rico's 'fear lab' mentors neuroscience rigor amid diversity: Journal club, lab meets, one-on-ones and mountain retreats forge common bond  Science Daily

A lineage of young neuroscientists from diverse backgrounds trace their scientific roots to a 'fear lab' in Puerto Rico that the National Institutes of Health has ...


OU in Fifth Place at Puerto Rico Classic  Soonersports.com

NORMAN — The No. 6 Oklahoma men's golf team sits in sole possession of fifth place after the opening round of the Puerto Rico Classic. The three-day, 54-hole ...


Norwegian cruise ship that crashed into Puerto Rico dock arrives at Port Canaveral  Florida Today

A Norwegian Cruise Line ship that suffered engine troubles and crashed into a dock in Puerto Rico last week arrived at its home base of Port Canaveral on ...


No. 6 Sooners Head to Puerto Rico Classic  Soonersports.com

NORMAN — The No. 6 Oklahoma men's golf team travels to Rio Grande, Puerto Rico, this weekend to open the spring season at the Puerto Rico Classic.


Brock Long: FEMA chief criticised for Puerto Rico disaster response quits amid expenses scandal  The Independent

The chief of the Federal Emergency Management Agency (FEMA) announced that he will be stepping down amid controversy amid a row over alleged misuse of ...


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