PR Information


PR Information

35 Quick Tips for Writing A Press Release


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Smashing the Myth of the Press Release


A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears.

10 Tips for Tantalizing News Releases


Want to get radio interviews and coverage in print publications to sell more books? Master the art of writing magnetic media releasesthat attract attention of editors and publishers. A media release (which also goes by its former name, the press release) is a one page, double spaced, single-sided document designed to transmit news about books, products, and people.

The Four Seasons of Publicity - Building an All-Year Publicity


If you're like most publicity seekers, you probably think oneproject at a time. You've got a new product coming out in April,so you send out a release in March.

How to Tie-In With News Events to Score Publicity


It's safe to say that we live in interesting times. It seems wehardly have a breather between wars, tragedies, scandals,epidemics, circus trials and other events that capitalize themedia's attention.

Publicity From Thin Air


In an ideal world, your business would be overflowing withnewsworthy stories, and the media would be waiting with batedbreath for your next press release, ready to give you front pagecoverage. In the real world, however, it's not always so easy to generatereal news.

Grandma Says...


Southern grandmothers have often said, "there are only three times a respectable person's name should be in the paper: when you are born, when you are married, and when you die." This is the one area in which I part company with my grandmothers.

Press Releases for Every Occasion


To many marketers, the press release is something of a "one sizefits all" proposition. You want to get media coverage, you knockout a press release, send it to some journalists and sit back andwait.

Press Kit Elements That Work


Considering how fundamental they are to the publicist's trade,it's always amazed me how lousy almost all press kits truly are.Your typical press kit is a bloated folder filled with puffery,hype, irrelevant information and worse.

Forget the Press Release - Heres How to Pitch Like Roger Clemens


Stripped down to its core, publicity is little more than oneperson persuading another. You, the publicity seeker, mustpersuade a journalist that your story is worthy of receivingprint space or air time.

8 Ways to Use Local Publicity to Drive Your Business


While scoring anice story in BusinessWeek or USA Today is something tocelebrate, there are times when you need to grab attention a bitcloser to home. If your business draws its clientele from a specific town, cityor region, focusing your energy on getting an elusive nationalpublicity hit may be overkill, especially when getting publicitywhere you need it -- in your home town -- is often so mucheasier.

The Ultimate PR Edge: Getting Reporters To Open Your E-Mails


You know that getting publicity is vital to the health of yourbusiness. You probably also know that e-mail is the way mostpublicity seekers get in touch with reporters to score thatprecious coverage.

Editorial Calendars: A Key to Publicizing Your Business


What is the one thing that all of the best public relationsagencies do every year? They research and compile editorial calendars from publicationsthat are pertinent to their client's business. You should too.

Creating Your Online News Room: How To Build a Site The Media Will Love


From time to time, people ask me how public relations has changedduring the two decades in which I've been seeking publicity. Myanswer: technology.

7 Tips to Get More Mileage Out of Your Online or Offline Publicity


You worked hard to get a story on your business in a popularwebsite or your local paper. Don't let your efforts ends there --here are seven tips to help you maximize your online and offlinepublicity: 1) Reprint, Reprint, Reprint! A favorable article on your company or products is marketing gold- it implies that the publication or website has given itsendorsement.

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Case Study: PR campaign creates buzz around insect dog food launch. From PR Week.


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Marketing budgets have been revised to their highest level in one-and-a-half years after flatlining in the back end of last year, according to an industry sentiment ...


PR: MoneyToken Launches VIP Services for Big Crypto Investors  Bitcoin News

Some great news today for all crypto-holders and investors: top crypto-lending platform MoneyToken has just released a unique VIP Customer *Service* Program ...


Trump team readies PR offensive on North America trade deal's economic effects  KFGO News

By David Lawder and David Shepardson WASHINGTON (Reuters) - The Trump administration is readying a public relations offensive over the economic impact ...


White People Don’t Live in Flint or Puerto Rico, So President Sends Aid to France  The Root

Five years have gone by, some 1825 days, since the people of Flint, Mich., were doomed to a life with no clean water, with no clear end in sight. (Nestle just ...


Man charged in fatal shooting in Pr. George’s County  Washington Post

A drug-related dispute led to the killing in Fort Washington, police said.


iQIYI Announces Strong Performance of Foreign and Sino-foreign Films Released Through Revenue Sharing Model  PRNewswire

BEIJING, April 18, 2019 /PRNewswire/ -- iQIYI, Inc. (NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative market-leading online entertainment company in ...


'Hey, Journalists Are Infuriating, Too,' Says PR Pro to The Careerist | The American Lawyer  Law.com

Recently I wrote 9 Ways You're Ticking Me Off about how public relations and marketing people drive me crazy. Here's a response from one Big Law ...


Ogilvy's new head of PR - 'We're match fit; our model is attracting new business'  PRWeek

Ogilvy's new UK head of PR and influence, Matt Buchanan, says the agency has completed its internal restructuring and the 'one Ogilvy' model is helping it ...


PR-B Community Education classes listed  The Lake Country Echo

Pine River-Backus Community Education offers the following upcoming classes. Register online at prbschools.revtrak.net or call 218-587-2080. • Oils of the ...


In brief: Wins for Open Comms, Phipps Relations and Say  PRWeek

There's a new hire for Rewired, OnRobot teams up with Say, family-owned Argentinian wine company seeks UK growth, and more from PRWeek UK. News.


'Stop the bull': Feud erupts between Rick Scott and Chuck Schumer over Puerto Rico  POLITICO

Rick Scott campaigned on standing up for Puerto Rico. But with President Donald Trump warning senators not to provide more aid to the island, the Florida ...


Puerto Rico lost nearly 4% of its population after Hurricane Maria, data shows  Los Angeles Times

New Census Bureau data shows that Puerto Rico lost nearly 4% of its population after Hurricane Maria — the greatest population drop in the recorded history of ...


Santee Cooper to pay $20K for help combating ‘rampant misinformation’ about sale  The State

Santee Cooper plans to pay PR consultant Chip Felkel about $20000 to help the state-owned utility combat the “rampant misinformation” it says is being spread ...


NIPR commends NNPC for promotion of PR  The Nation Newspaper

The Abuja Chapter of Nigerian Institute of Public Relations (NIPR) has commended the Nigerian National Petroleum Corporation (NNPC) for effective ...


Puerto Rico renewable energy goal: 100 percent clean energy by 2050  Vox.com

Puerto Rico Gov. Ricardo Rosselló has placed a definitive bet on wind, water, and sunshine. Last week, he signed a bill, the Public Energy Policy Law of Puerto ...


Omnicom PR revenue dips 0.5% in Q1  PRWeek

Omnicom PR revenue dips 0.5% in Q1. From PR Week.


3 ways MSNBC optimizes social media to handle crises - PR Daily  PR Daily

In today's news cycle, crises can appear—and grow exponentially—within hours. Social media platforms are behind much of the ramped-up speed. To avoid a ...


The 5 most popular stories on PR Daily this week - PR Daily  PR Daily

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PR: BitCash Offers Fiat Banking Tools and Stability  Bitcoin News

BitCash – a new cryptocurrency ecosystem developed by blockchain engineer and serial entrepreneur Christian Kassler – launched on 28 August 2018.


NOTICE TO CREDITORS: John P. Raleigh Estate; Case No. 19-PR-33  Richmond-News

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Probate Notice: Becky Ray O'Brien 19HA-PR-19-230  Farmington Independent

STATE OF MINNESOTA COUNTY OF DAKOTA FIRST JUDICIAL DISTRICT DISTRICT COURT PROBATE DIVISION Court File No. 19HA-PR-19-230. Estate of: ...


Powerful installation brings to life reality of Chicago gun violence  PRWeek

Powerful installation brings to life reality of Chicago gun violence. From PR Week.


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Asia PR Werkz has partnered Verra Asia to provide marketing consultancy and services to SMEs and startups across Singapore. Through this tie-up, both firms ...


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Martha Stewart attended The Hollywood Reporter's New York Power event at the Pool in midtown on Thursday, and played one-half of the kind of observable ...


Unilever boss hints that Keith Weed will be directly replaced  PRWeek

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Approaching Public Relations In The Age Of New Media  Forbes

As PR professionals, we're still cultivating a positive reputation, now using 21st-century tools and techniques to deliver the message.


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PRIEST RIVER — A Priest River mobile home park could ultimately be transformed to a tiny home complex, pending.


Comms lessons from the Microsoft Outlook.com data breach  PRWeek

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History Will Be Kind has won the PR account for online shopping cash-back rewards portal Shop Back. The agency will be tasked with developing an.


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The fire at Notre Dame has ended up being a blessing in disguise: it brought people together and helped to re-shine the light on issues that many had forgotten.


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The Bulldog boys finished 11th in a field of 22 teams – many from larger schools – and Creswell's track and field team set personal records and.


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18th April, 2019 - CIRCLE Entertainment and Something Classic Games are delighted to confirm the Nintendo Switch release details for Shadows of Adam.


El Pretexto, a New Mountain Retreat in Puerto Rico, Hosts Pop-up Dinners With Some of the Island’s Best Chefs  Travel+Leisure

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Some good news for Michael Kay of a further-closing gap on Mike Francesa was blunted by a PR overreach claiming Kay's show "beats" Francesa's.


EGEB: Wisconsin utility solar a go, towering Texas turbines, Puerto Rico renewables, and more  Electrek

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PR & Wholesale Internship  Pedestrian TV

OMGFIVE PR is seeking university students to intern with us. We are looking for candidates who can intern one day a week for a three-month commitment.


Golin duo named Young PR Lions MENA champions  PRWeek

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The McKinsey Way to Save an Island  New York Magazine

Why Puerto Rico, bankrupt and still recovering from Hurricane Maria, is spending more than a billion dollars on advice from the consultants at McKinsey ...


PR - Hit Space Action Game Strike Suit Zero Coming To Nintendo Switch  GoNintendo

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Breakfast Briefing: 5 things for PR pros to know on Monday morning  PRWeek

Breakfast Briefing: 5 things for PR pros to know on Monday morning. From PR Week.


Mattel Reviews Seven-Figure European PR Mandate  The Holmes Report

LONDON — Mattel has put its European PR account up for review, including corporate communications and consumer work for its brands, the Holmes Report ...


PR firm behind Likud's hidden cameras in Arab polling sites boasts of lowering voter turnout  Haaretz

An Israeli public relations company headed by a settler leader boasted Wednesday that it was behind the Likud initiative to place 1,200 hidden cameras in Arab ...


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Boeing 737 crashes: Three experts weigh in on Boeing’s PR nightmare  Vox.com

Three crisis-management experts weigh in on Boeing's safety scandal.


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Phil Murphy's soccer team Sky Blue in upheaval, brings in crisis PR firm  Asbury Park Press

New Jersey's Gov. Phil Murphy's troubled women's professional soccer team Sky Blue FC has upheaval and has brought in scandal fixer Karen Kessler.


Culloden native, Marshall coach finishes with PR at Boston Marathon, pacing W.Va. field - WV MetroNews  West Virginia MetroNews

Caleb Bowen was WV's highest finisher at 180th overall and told the story to WMOV.


Cake's former head of PR Jodie Butt passes away aged 39  PRWeek

Jodie Butt, who worked at Cake, Mischief and Borkowski PR, will be remembered as a popular and talented media strategist full of infectious energy, positivity ...


Their parents dragged them into the college bribery scandal. Can a PR expert pull these kids out?  The Washington Post

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Graham receives public relations awards  Urbana Daily Citizen

ST. PARIS - The Graham school district received three public relations awards from the Ohio School Public Relations Association at an annual event in Colum.


Public Relations Specialist job, Cape Town, Southern Suburbs, Rondebosch  Bizcommunity.com

The Children's Hospital Trust - a high profile Non-Profit organisation working to raise substantial funding for the growth and maintenance of the Red Cross ...


Puerto Rico goes 100% renewable as Trump Administration calls for more gas  pv magazine International

Governor Rosselló has signed legislation moving the island to 100% renewable energy, while both the Trump Administration and the island's utility push for a ...


Ross honored at URI's Public Relations Excellence Awards  Johnston Sun Rise

The University of Rhode Island's Harrington School of Communication and Media honored 11 students, including one from Johnston, at its sixth annual Public ...


Francesca Simons PR is hiring an entry level full time PR Coordinator In New York  Fashionista

Francesca Simons is a leading, fine jewelry publicist located in New York, representing luxury fine jewelry brands on a project and freelance basis.


Jason Rose's PR Firm Feud Escalates From YouTube to Restraining Orders  Phoenix New Times

Melissa Rein Lively, an ex-employee of local spinmeister Jason Rose's PR firm, alleges that the firm lacks ethics and uses “its powers for evil.” Rose's firm says ...


Trump hits out at ‘crazed and incompetent’ Puerto Rican leaders after disaster bill fails  The Washington Post

Hours after the Senate voted down a disaster relief package that Democrats argued didn't include enough money to help storm-ravaged Puerto Rico, President ...


Apprehension as Police Plan Relocation of PR School from Ilorin to...  PR Nigeria News

Apprehension as Police Plan Relocation of PR School from Ilorin to Nasarawa, the home state of the acting Inspector General Police, Mohammed Adamu.


Breakfast Briefing: Beyonce wins social media with surprise album drop  PRWeek

Your friends and colleagues will be talking about three things today: Beyonce, Beyonce and Beyonce. The singer dropped a surprise live album early ...


Puerto Rico Gov. Rosselló to Trump admin: 'If the bully gets close, I'll punch the bully in the mouth.'  NBCNews.com

Puerto Rico Gov. Ricardo Rosselló said Thursday that he won't allow his officials to be bullied by the White House at a time when President Donald Trump and ...


FANDOM SPORTS Teams Up with Interdependence Public Relations for Upcoming App Launch  PRNewswire

VANCOUVER, British Columbia, April 18, 2019 /PRNewswire/ -- FANDOM SPORTS Media (FANDOM SPORTS) is pleased to announce the company has ...


PR: Bitcoin Depot Adds 30 Bitcoin ATMs in Chicago With Zero Fees  Bitcoin News

As cryptocurrencies continue to influence the financial *service* industry and provide users with endless possibilities, bitcoin ATMs have proven to play a critical ...


How I Save: The account manager who earns £31k and has £19,312 saved  Metro.co.uk

In our weekly series How I Save, we look at how people are really spending and saving their money. This week we're chatting to Rebecca, 35.


Local Food in Puerto Rico Finds Energy in Recovery  The New York Times

Two hurricanes slowed a budding effort to reclaim the island's agricultural and culinary independence. But its chefs, farmers and entrepreneurs are rebuilding.


Jordan joins REC as VP of marketing, PR  http://www.rrspin.com/

Roanoke Rapids and Halifax County News from RRSpin.


Obituary: Ryan Donovan, Well-Regarded Senior PR Counselor Passes Away at 52  The Holmes Report

SAN FRANCISCO — Ryan Donovan, whose public relations career spanned three decades across agency and prominent in-house roles, passed away ...


PR: Switch.ag Releases SwitchDex - a Decentralized Exchange  Bitcoin News

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PR lessons from Boeing’s poor handling of the 737 MAX crisis  The Next Web

Imagine for a second you run the largest aircraft manufacturing company in the world. You have orders worth +$600-billion of an aircraft model that, as of March ...


Discovery Hires 21st Century Fox PR Vet Nathaniel Brown to Lead Global Communications  TheWrap

Discovery Inc. has hired Nathaniel Brown to lead PR efforts as executive vice president of global communications.


Puerto Rico mayor, Trump critic announces run for governor  Fox News

The mayor of Puerto Rico's capital has announced that she is running for governor of the U.S. territory.


Tourism bureau picks Raleigh PR firm for contract  The Daily Progress

At least 10 calendar days after notice of intent to award must pass before a contract is executed, according to the county's purchasing policy.


Pr. George’s officer fired weapon as car came toward her, police say  Washington Post

A Prince George's County police officer was involved in a shooting Thursday morning in College Park during an incident in which no one was injured, authorities ...


Twelve charged with stealing identities of U.S. citizens from Puerto Rico, committing benefit fraud  MassLive.com

Twelve people have been charged in federal court in Boston as a result of a federal sweep targeting document and benefit fraud.


Creditor group seeks to wrest probing power from Puerto Rico board  Reuters

A group of public labor unions and other creditors on Wednesday asked a judge to grant it power to pursue probes into individuals who contributed to Puerto ...


Puerto Rico Has Just Passed Its Own Green New Deal  Forbes

Puerto Rico's legislature has approved Senate Bill 1121 (SB 1121), the Puerto Rico Energy Public Policy Act, which will set the Island on a path to 100% ...


Bayer Consolidates Global Corporate PR With 3 Agencies After Monsanto Deal  The Holmes Report

German conglomerate rethinks corporate reputation support for its crop science group after troubled Monsanto acquisition.


Puerto Rico faces food-stamp crisis as Trump privately vents about federal aid to Hurricane Maria-battered island  The Washington Post

While Congress delays food-stamp funding, impoverished Puerto Rico residents have already started cutting back.


With Hurricane Season Looming, Billions in Disaster Recovery for Puerto Rico Remain Unspent  The American Prospect

More than a year after being authorized by Congress, $20 billion of recovery funds for Puerto Rico remain in bureaucratic limbo, giving rise to a blame game ...


Food banks risk being 'captured' by corporate PR drive, say activists  The Guardian

The UK food bank movement has been warned it is in danger of being “captured” by big corporations and supermarket chains that promote high-profile ...


Earthships make a big landing in Puerto Rico  AccuWeather.com

AGUADA, PUERTO RICO- In the mountains of the Naranjo neighborhood, a well-known song of Puerto Rican rapper Calle 13 rang from some loudspeaker:.


Kellogg's Shifts US PR Mandate From Edelman To Weber Shandwick  The Holmes Report

BATTLE CREEK, MI — Food giant Kellogg's has tapped Weber Shandwick to handle its US PR duties, which it dubs 'influencer engagement', following a ...


Ex-UBS broker sentenced in fraudulent Puerto Rico bond sales scheme  CNBC

WASHINGTON — A former top broker in Puerto Rico for the Swiss banking giant UBS was sentenced to a year and a day in prison Tuesday, months after he ...


Disaster Relief Usually Sails Through Congress. The Sticking Point Now: Puerto Rico.  The New York Times

Victims of natural disasters across the country want aid, but President Trump is unwilling to send additional money to Puerto Rico, and Democrats don't want to ...


PR Special Keeneland April Sale: Explaining Bisphosphonates, Diagnosing Poor Performance - Horse Racing News  Paulick Report

The Paulick Report is once again on the sales grounds with a special print publication for the Keeneland April sale of 2-year-olds in training and horses of racing ...


'Frustration grows' as Congress delays Puerto Rico disaster relief discussions to May  NBC News

Puerto Rico will have to wait until May for Congress to resume discussions over disaster relief funding, deepening a growing uncertainty over hurricane recovery ...


Edelman: Fate of Krispr brand uncertain after Kellogg account loss  PRWeek

CHICAGO: No layoffs are expected as a result of Kellogg moving its PR work to Weber Shandwick from DJE Holdings specialty shop Krispr, said Richard ...


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