|Traffic Building Information|
Link Building Strategies
Well, an effective link building strategy is not building some 50-100 back links with sites with 'X' PR. It is more of getting links from the informative websites that is visited often by the people who could be your future customers. In broad sense the websites related to your focus industry.
Link popularity refers to the number of links pointing to and from related sites and is an extremely important method of improving your site's relevancy in search engines.
There are three types of links that will increase the link popularity of your site; internal, incoming and, to a lesser extent, outgoing links.
Let's take a look at each one in more detail.
Internal links are amount of links to and from pages in a site. Cross-linking your important related pages is recommended for a better search engine visibility. This assists search engine spiders to find and index your most key pages faster, particularly if some pages are hidden deep within your site.
Site maps or sitemap are visual models of your site's content that enables users to find exact content or page on your website. Site maps are like interactive table of contents, with links leading to most or all the pages on your website. Site maps are organized hierarchically, breaking down the site's information into progressively more specific subject areas.
Incoming link popularity refers to links pointing to a site from other related sites. In addition, there are two types of incoming links:
1. Linking from your own sites
Crass linking as we discussed above is very much recommended for a better crawl of your site by spiders. You must select keywords that describe the site you're linking to. You have to do this because some of the major search engines, such as Google, place a great importance on the text used within, and close to, links.
2. Linking through other sites
There are two ways of finding sites to link to yours. The best way to get other sites to link to yours is to ask them politely. And the best way to find likely candidates is to ask web sites that link to your competition. To find out which sites are linking to your a particular competitor, visit a search engine such as Google and enter, "link:" followed by the competitors domain name (with and without "www").
To check the link popularity of your own sites, simply use your own domain name.
Once you got the list of related sites, add a link to these on your site. Follow it by sending an email to each web site owner acquainting them that you have linked to their website and request them for a link back to your site.
Another important way to find list of sites that accept site submissions. To find such sites, visit a search engine, such as Google, and search for: "add url" "your keywords"
Quotation marks are must as it ensures the search engine only return pages with the exact search phrases you search for. Also try replacing, "add url" with one of the following sets of search phrases:
add site, add link, submit url, submit site, submit link
Outgoing links refers to links pointing to other related sites from your site. Search engine spiders will crawl your site's outgoing links and determine that the content of the sites you link to are related to the content of your own site.
It is important to name your internal and outgoing links carefully. Since keywords play a major part in determining the relevancy of a Web page, it is essential that they are also included in link text.
The quality of the links is just as important, if not more, than the number of links to your site.The types of sites you should concentrate on getting links from include major search engines (Google.com), popular search portals (MSN.com), web directories (Yahoo.com and Open Directory Project - dmoz.org), high trafficked sites (eBay.com and Amazon.com), news sites (CNN.com), and sites related to your site's theme.
The most important link building strategies includes:
First try to understand your marketplace. Make a list of all the market sectors you service, ranking them in terms of their importance. Choose a minimum of 3-4 niches and make a list of 250 websites under each niches. Go for link exchange only after this list is complete.
Content is king...
Content is what your potential customers will look for. It is content that will give your search engine rankings and would also help in getting links. There is no substitute for a good content, so unavoidable.
Content and proper optimization
Make sure the contents on your website is optimized properly with proper focus on keywords and nice heading, title and description. If you lack time then better hire someone to do the same.
online press releases
Issuing online press releases is more of a one-to-many approach. You submit your release to a newswire and they distribute your news to thousands of journalists and editors on their database. Such releases can be picked up and covered by both national and local media and are certainly worth. Try Prweb.com or in the UK, Sourcewire.com.
But perhaps the best way of getting media coverage quickly is to use the knowledge, experience and contacts collected by others. Eric Ward's URLWire.com service is the best.. Through many years of online promotion for clients, Ward has built an impressive opt-in list of over 19,000 journalists, website reviewers and writers.
Monitor and evaluate
At the start of this article, I said that link building was not about the number of links you could get. Likewise monitoring and evaluating is not simply a matter of counting how many links you manage to get. What is really worth measuring is the benefit those links bring your business.
So as a minimum you should measure:
* How much increased traffic comes from links
* Which links bring the most traffic
* How much does your search engine traffic
* How much your sales increase as a result.
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If you sell products or services, chances are you have a website promoting these products and services. All website owners are looking for fresh ideas on how to get qualified visitors to their website and convert these visitors into buyers.
DOUBLE HIGHWAY The Dual Importance Of Online Traffic
Online traffic, or the number of users who view your site, has taken a heightened prominence in recent years. Whereas before, people scampered for ways to increase online traffic for the sole reason of promoting their products and effectuating more sales, the advent of Google AdSense has drastically changed the playing field of today.
Top 10 Traffic Building Mistakes To Avoid
When people look to submit their sites to the major search engines, there are some key mistakes that should be avoided for successful promotion.SpamThe surefire way of getting your site blacklisted from the major search engines.
My Top 12 Web Site Marketing Strategies - Part 2
Part 27. Ezine Ads - create an ad for your product and find ezines that cater to your target market.
How to Generate Traffic on a Zero Budget
One of the most popular ways to generate free traffic to your website these days is to use a free traffic exchange service.A traffic exchange is website service that enables you to view someone's website, and others in turn view yours.
10 Tips to Avoid Getting Ripped Off by Web Traffic Experts
If you are looking at ways to increase traffic to your website there are many things you can do. Here are 10 tips to avoid getting ripped off by the mounting army of web traffic experts.
Website Traffics: 10 Sizzling Hot Secret Phrases To Ignite Your Website Traffics
For many months after I put up my new website, my traffic was low and sales almost zero.Then I began researching the internet for secret strategies that will help fire up my traffics and sales.
The Importance Of Incoming Links And Reciprocal Links
Building a web site is only the first step in a long process when starting an online internet business. You need traffic to your web site and the best way to get traffic is through incoming links from other sites.
How To Generate Traffic Using Public Domain Works
A websites profitability depends solely on directing visitors to that website. No visitors? No sales?Its common knowledge that search engines love content related to the theme of your website.
Linking to the Best
Be picky about who will link to you; shoot and scatter does not always work.Just having a website is not enough to get yourself noticed.
9 Hot Tips for Linking With Other Sites
If you have a website the chances are you receive e-mails from Webmasters asking you to make a link exchange with them. But how do you know whether you should link to their website or not? Well here are 9 rules of thumb, to help guide you through the linking maze.
Ethical Link Exchange, You be the Judge
Webmasters understand that quality and relevant inbound links can increase site visibility; your search engine rating; and with any luck increase your traffic and revenue.While working to locate relevant links for our site, we discovered a disturbing practice apparently being used to increase link popularity and search engine ranking.
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